In my opinion it is all about toxics. When LAM was an issue he had to come up with the car manufacturers Europe and the Middle East. He had to keep the hype and demand up while the toxics were sold. He then promised nothing like LAM would happen again. Then came the canouse brothers. Steve spoke with forked tongue. The last filing he let us know that with supposed record revenues he needed toxics. The million dollar man needed to increase of should I say you double his salary. This private label 2 has to be the longest ongoing deal. What shareholders do not realize is that Steve could care less about the peasants. His blatant disregard for not responding to shareholders only reinforced this. He will respond only when he needs to unload shares. Thus as shareholders we might believe the next tweet or sell. He is like a spoiled football pro player. You dislike him every day of the week except four hours on Sunday. Until the toxics disappear this will go nowhere but down. Once again these are the opinions of a very frustrated large shareholder who told his former friends to buy.