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Post# of 7800
Great Mention in Drug Store News
Published on November 28, 2017
Keith Nalepka
Great mention in Drug Store News, we will launch in the US with the same "Try and Tell" message that drove Actipatch in the UK. The US market will be the key sales driver that pushes Actipatch sales growth. We will be leveraging a newly developed US distribution network as the back bone for product sales that can capitalize on the need for safe, effective, drug free technologies. We are captializing on existing relationships with key retailers and will soon be offering pain patients a great product on a national level. Great things to come.
https://www.linkedin.com/in/keith-nalepka-8a6a9a124/
"Healthcare is an emotional business, not cold hard science. It’s about connecting emotionally to people who want to get well and feel better. Health is deeply personal. It often deals with body parts and symptoms that aren’t frequently talked about, that embarrass or upset people."
"Social media also amplifies and enables the very basic human need to receive health advice. Word-of-mouth recommendations – from friends, family, peers or digital influencers – have never been so significant. Chronic pain relief device ActiPatch’s “Try & Tell” 7-Day Trial campaign was activated on a tiny budget playing on just that, and it gained widespread press coverage in the process. Theraflu’s interactive temperature-taking billboard in Poland got people talking and sharing without an overt selling message."
https://www.drugstorenews.com/news/10-truths-...uman-be-0/