In my opinion the PR for DDS was done by DDS and ACS. so they didn't say who product they were using. So noone would know it is sfor. This makes sense to me as a MFG. of products. When you look at the products on the shelf at walmart you don't know who is making them unless you look at the label of a product and even then it is only sometimes. But is you here where walmart is moving into a new market with a product their stock may go up but the mfg. won't. The MFG. may not even be a public co. Hopes this makes sense