The part that I quoted makes reference to a kind o

The part that I quoted makes reference to a kind of "reverse IPO". I'm fast becoming allergic to the word "reverse". Wikipedia states that "A reverse takeover or reverse merger takeover (reverse IPO) is the acquisition of a public company by a private company so that the private company can bypass the lengthy and complex process of going public. The transaction typically requires reorganization of capitalization of the acquiring company. Sometimes, conversely, the private company is bought by the public listed company through an asset swap and share issue".

You can go on and read the rest. It seems that in a typical reverse IPO the new company (EXMO) benefits more than the company it's doing the reverse IPO with. But it would seem to me that GoverMedia has nothing to lose. What does it have to gain?