Last PR announcement from RFMK http://www.otcmark

Last PR announcement from RFMK

http://www.otcmarkets.com/stock/RFMK/news

"CARSON CITY, NV and BEVERLY HILLS, CA, Jan 11, 2013 (MARKETWIRE via COMTEX) -- Rapid Fire Marketing (PINKSHEETS: RFMK), a leading maker of vaporizers as well as the only publicly-traded company for vaporizers, announced today that the affiliate program for the sales of Rapid Fire Marketing's Vapor Inhalers is now open at TheCANNAcig.com . Joining the new affiliate program are affiliates Moms for Marijuana and BraveMykayla.com. Bringing onboard strong affiliates with high traffic websites and brand recognition is expected to significantly boost sales of Rapid Fire Marketing's products. The affiliate program will also be built into HauteVape.com, the Company's new brand for its line of vaporizers. HauteVape.com is under construction and will be live in the near future .
The affiliate program is open to businesses and website owners. To apply for the affiliate program visit the Affiliate Program Page at TheCANNAcig.com.

Cheryl Shuman, Spokesperson and Director of Celebrity, Media & Public Relations, said, "Girl scouts have cookies as fundraising tools. With our new affiliates, the biggest non-profit organizations in the cannabis sector have the highest quality vaporizers on the market as fundraising tools for their followers. With celebrities like Tommy Chong and television exposure on shows like Wilfred on the FX network and the Ricki Lake Show, RFMK is positioning itself to generate significant revenues and lead the sector with regard to exposure through A-list media and celebs."

Serra Frank, President of Moms for Marijuana, said, "Moms for Marijuana International is excited to network with Cheryl Shuman in an effort to join forces in uniting the public and promoting Cannabis awareness and reform worldwide. We have served on the front lines of the cannabis movement as activists."

Moms for Marijuana is a grassroots network and organization of parents and other citizens across the world who are concerned with the uninformed war that continues to be fought against the cannabis (Hemp or Marijuana) plant and how it is negatively affecting the future generations.

Tom Allinder, CEO of Rapid Fire Marketing, said, "Building out an affiliate program with high quality affiliates as well as their high traffic sites is a win-win for our affiliates, our Company and our shareholders. We are currently working on new vaporizer units under the Haute Vape name, including a dry herb vaporizer that is in high demand in the marketplace." "

Business 101 : For those who seem to be a little rusty on their business acumen and knowledge, let us review the basics of building a product and getting it to market and selling in a significant way enough to reach profitability. First, there must be an actual product. Most pink sheets stocks on the market are for companies which do not even have a real product in existence. RFMK does have a real product. Developing and successfully launching a real product takes time, a LOT of money, so that means raising operating funds which requires funding and that entails dilution over time. It makes no sense to rant about dilution 24/7 for a micro cap start up with no cash for getting a business going, it is a given, it is going to happen and that is part of the investment environment when making speculative bets on micro cap start ups in the pinks. The necessity of dilution for PK start ups is rather obvious and known by most who invest though it seems some are quite adamant about pounding the table on the dilution arguments day after day, hour after hour. I would think most followers would understand the basic principles getting preached day in day out at this point, though some still seem to desire to be the saviors of all and teach the noobs the dangers and risks of involving themselves in the pink swamp, spending their precious time on random internet message boards, allegedly getting nothing out of it but the satisfaction that they are somehow indirectly keeping the sheeple from losing their investment dollars. The problem is that we all already know that dilution exists and happens in PK start ups. The real question is, will the dilution be sufficient to get the company on its own two feet and get operations going in order to achieve profitability. Once the company has a product and has decent inventory then no one (but the naysayers, apparently) can expect instantaneous massive sales and profits. Who are they going to sell thousands of units to? The company must spend even more money on marketing campaigns and setting up a supply/distribution chain so that massive sales can even happen in the first place. This is what RFMK has been doing recently. The exposure of the product and via MCM Cheryl's connections can and will likely lead to significant contracts and product placements as well as marketing opportunities wherein the product can get to the masses and the public will be buying units hand over fist. This also does not happen overnight. Some seem to desire to complain 24/7 about the lack of revenues in recent quarterly filings but IMO they do not understand how business really works in the real world. Likely most of the initial inventory batch was given away as celebrity product placements and at events to get the name out for exposure and to generate marketing leads. The GotVape contract alone was at a very very small revenue percentage, likely because they just wanted to get their foot in the door. As affiliates and other entities become aware of the product then there will exist a greater number of opportunities for RFMK and from that they can build a base of distributors and ramp up production and hence sales, though this all still requires marketing. The distributors can do a lot of the marketing as well but to get the ball rolling the company requires initial marketing to begin to sell units on the scale expected by the CEO and investors. Once all of this can be accomplished, only then can real profitability be siezed. Once RFMK is selling thousands of units and MCM is generating major contracts then the revenues can be sizable enough quarter on quarter for the profits to begin rolling in. IMO many need to read a book on manufacturing and supply/distribution business models. Only once the machine is oiled and ramped up can the system become profitable. One major aspect that helps initial operations along is starting with zero debt and having one or more investors funding the company each month to keep up operations in order to achieve success and RFMK has just that. Now time is needed and it is quite apparent that the vast majority of RFMK followers are mere flippers and/or naysayers on the sidelines. There are some loyal longs and I applaud them. Sure we have been diluted and it is painful to see a long term investment just go down and down and... but its the nature of investing in micro cap start ups; get over it! This is why I personally only have a speculation portfolio which only accounts for about 20% or less of my net worth. The rest is in large cap names in the S&P as well as certain commodities and currencies. We all realize the PK scum swamp is rather, scummy, but what we do not know yet is if RFMK will become a success or failure. I take offence at those who attempt to suggest that anyone mentioning anything positive about the company are "paid shills", have no moral compass and are only looking to rob other investors by getting them in so they can dump on them. Who knows, it could be happening on "other" boards, but here at IH, hopefully none of the posters are attempting such tactics and IMO there are in fact loyal longs here who have hard earned money invested in the company and do not appreciate those on the sidelines slandering the company executives and calling us investors scamsters, apparently for no other reason than to feel important on a public message board, some of which no one even cares about anymore and many who realize some "other" boards are just a fraud manipulation ring in and of themselves. We have learned to unlearn what we have learned, perhaps some should feel free to do the same. 

By the way, as much as I would love to invest in all of RFMK's competition, in order to diversify and spread the risk of my investment dollars in the electronic cigarette and vaporizer industry, I CANNOT because companies like THC Scientific and others are NOT publicly traded. So, it is lovely that some like to note how wonderful RFMK's competitors are but unfortunately for investors, that amounts to a hill of beans because as an average retail investor, I cannot invest in private companies by way of buying shares in the public market like I can with RFMK. If it is so easy to spend a few dollars to order a few relabeled generic ecigs from China and sell them for a profit then perhaps some would like to go ahead and start up a new publicly traded company reselling generic ecigs from China; I would probably invest in it.

GLT A

$RFMK