InnerScope Hearing Technologies (OTC : $INND) Open
Post# of 42165
ROSEVILLE, Calif., Feb. 20, 2019 (GLOBE NEWSWIRE) -- via OTC PR WIRE -- InnerScope Hearing Technologies Inc. (OTCQB: INND) a manufacturer and Direct-to-Consumer ("DTC" distributor/retailer of FDA-Registered Hearing Aids, ("Hearing Products" announces a successful "Grand Opening Promotion" ("Promotion" for its hearing aid retail location in Fremont CA., located in the San Francisco Bay Area of California, ("Fremont" which opened Monday February 11th. Additional "Grand Opening" marketing set for Fremont for the next few weeks. Fremont is InnerScope's sixth audiological hearing aid retail clinic under its dba Value Audiology & Hearing Aid Center brand ("Retail Clinics" in California. Additionally, InnerScope is announcing its seventh Retail Clinic with the "Grand Opening" of the Elk Grove, CA. location, a suburb of Sacramento, ("Elk Grove" on Tuesday February 19th. This would be InnerScope's third Retail Clinic opening in just four weeks. InnerScope will be continuing to open new Retail Clinics in Northern California as part of its as previous announced Roll-out Expansion Plan for 2019 (the "Roll-out Plan" . InnerScope anticipates opening twenty-five (25) Retail Clinics in strategic media market areas within Northern CA. by the end of 2019.
With the first week of a multi-week Promotion for Fremont, consisting of a strategic marketing plan that included multiple Full-Page Advertisements in local newspapers with over 100,000 printed circulation, as well as Targeted Direct Mail to Local Residents yielded over $32,000 between the (2) Bay Area Retail Clinics for prepaid hearing aid sales orders that InnerScope plans to deliver this month and record the revenue upon such delivery. Marketing cost for the first week Promotion was approximately $8,000 and with additional Promotional and marketing already scheduled in the coming weeks, both Retail Clinics already have customer appointments booked for the rest of the month. InnerScope has a strategic marketing strategy that includes constant marketing for the Bay Area Retail Clinics that will constantly produce revenue for each location. The projected ROI for the Fremont is a 6x to 8x from marketing cost over the course of the first year of operation.
InnerScope expects to significantly surpass last week's Fremont and Bay Area Promotion revenues with this week's Elk Grove "Grand Opening Promotion". The first day of its Grand Opening, (yesterday) Elk Grove alone has already produced $14,000 of prepaid hearing aid sales orders. The opening of the Elk Grove location allows InnerScope to complete its Sacramento strategic marketing plan by dominating the Sacramento media market with its three (3) Sacramento area Retail Clinics. InnerScope believes the Elk Grove Retail Clinic can exceed a $1 Million Dollars in Annual Revenue with over a 30% EBIDTA based on the founders of InnerScope previous Elk Grove retail hearing aid store.
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