This Valentine’s Day: Your Brain on Love SAN FRANCISCO,

New Post Public Reply Private Reply Replies (0) Message Board
News Desk 2022
44
This Valentine’s Day: Your Brain on Love

SAN FRANCISCO, Feb. 12, 2019 (GLOBE NEWSWIRE) -- Oscar Wilde observed that love is even more mysterious than death. But, can’t love be distilled down to chemical processes in the brain? That question, and others about love, were posed to Dr. Michael Merzenich – recipient of the Kavli Prize in Neuroscience , Professor Emeritus at University of California San Francisco , and Chief Scientific Officer of Posit Science , maker of BrainHQ online brain exercises and assessments .

Dr. Merzenich sat down on the cusp of the Valentine’s Day for an interview about the brain processes associated with love, and how to prepare the brain for falling in love.

“When you are falling in love a kind of chemical bomb goes off in the brain,” Dr. Merzenich explained. “There’s a chemical storm of dopamine and noradrenaline that makes you feel excited and warm all over.”

Dopamine is a brain chemical associated with reward. It’s released when you receive rewards or feel rewarded by giving to others. Noradrenaline is associated with excitement and novelty. It makes you feel brighter and more alive.

“There is almost no time in your life when you feel more alive and rewarded than when you are falling in love,” Dr.  Merzenich noted.

As a relationship deepens, the brain begins to anticipate the feeling of being with the beloved.

“You actually begin to feel warm before the moment of connection,” Dr. Merzenich observed. “That contributes to you craving it. It becomes an addiction.”

As the relationship matures, it becomes much more. It becomes an attachment, which arises from the release of oxytocin, associated with the experience of bonding, as well as the brain’s method of incorporating the other into the self.

“The consequence of that is that your brain — through it plasticity — grows that person that you love into yourself,” Dr. Merzenich said. “That person becomes a part of you. Ultimately, you are bonded, you are wedded in your brain — just as you may be wedded in life.”

To prepare your brain for love, you want to exercise the relevant brain machinery. Given his research in building plasticity-based brain exercises, Dr. Merzenich felt obliged to note that BrainHQ exercises work that machinery heavily.

“However, you can also exercise this machinery heavily in everyday life — by being a positive, loving, generous person and living a life full of vitality, full of interesting and surprising things, so that when love comes your way, you’ll be fully ready to respond to it.”

“Of course,” he concluded, “you can also just wait to be struck through the heart by that arrow from Cupid — somewhere out there — waiting to surprise you. Because that can happen too. Be ready for the surprise. And, for love.”

For more information, contact

Scroll down for more posts ▼

Top 10 Most Recent News Articles

YouFit's $10M Club Overhaul: Skyline's Fitness Bet

Updated Category News Views 54

Fresh Faces and New Beginnings: YouFit's Big Bet They say if you're not evolving, you're dying. In the fitness world, staying static is asking to be left in the dust. YouFit Gyms just scored a $10 million-plus windfall from Skyline Investors, a California-based private equity outfit with an eye on transforming tired corners into fresh fitness hubs. This move signals big...

Continue Reading
FFR Schedules Q3 2026 Earnings Call for November 12

Updated Category News Views 129

FFR: On The Edge of Q3 2026 Results Ah, another quarter chock-full of intrigue over at FF EAI Robotics Ecosystem Inc. (NASDAQ: FFR). With their third quarter financial results dropping on November 12, anxious investors are waiting to see some solid numbers amid the clouds of optimistic chatters. Nothing gets the heart racing for us seasoned stock folks like an upcoming...

Continue Reading
Hexnode XDR Expands Threat Detection, MacOS Support

Updated Category News Views 78

Hexnode XDR: A Game Changer for MacOS Threats Ever heard of Hexnode? Well, today's chat is all about them beefing up their XDR platform. They’ve sagely added support for macOS—finally given the platform some love alongside Windows. It's about time! This move is a big win for everyone whose daily grind depends on keeping threats at bay across platforms. We’re talking...

Continue Reading
Ecopetrol Prices $2B Bonds Amid Strategic Overhaul

Updated Category News Views 36

Digging Deep into Ecopetrol's Bond Move When a company like Ecopetrol drops a $2 billion bond offering, it's no small potatoes. This isn't just bookkeeping—it's a power move as part of a strategic shift, or at least, that's how they want the market to see it. The numbers look solid, but let's dig into why this matters beyond the flashy headlines. The Bond Offering:...

Continue Reading
Phoenix's 51st Half Marathon Marks a New Era

Updated Category News Views 102

Life Time's New Chapter in Phoenix Walking through Biltmore Fashion Park this past Sunday, the energy was palpable. Nearly 4,000 runners, hailing from 37 states and eight countries, gathered to tackle the 51st annual Life Time Phoenix Half Marathon and 10K. It was a sight, marking a fresh chapter as Life Time (NYSE: LTH) took the reins. If you’re mouthing “Life...

Continue Reading
Michelle T. Boone's Impactful Tenure at Poetry Foundation

Updated Category News Views 6

When Michelle T. Boone took the helm of the Poetry Foundation back in May 2021, the nonprofit world, much like the rest of us, was living through unprecedented times. Even then, Boone wasn't one to shy away from a challenge. Spotting opportunities when others see chaos is a talent most seasoned leaders possess, and Boone demonstrated just that by nudging the Foundation...

Continue Reading
ChipMOS Sees 30.9% YoY Revenue Jump in October

Updated Category News Views 122

ChipMOS's Revenue Surge: More Than Numbers If there's one thing Wall Street loves, it's a good comeback story. ChipMOS Technologies Inc. (Taiwan Stock Exchange: 8150, Nasdaq: IMOS) seems to be writing its own version with a jaw-dropping 30.9% year-over-year revenue growth this October. Time to perk those ears up because this isn't just about numbers; it's about a...

Continue Reading
Southfield Capital Exits TFS to AEA Investors

Updated Category News Views 48

A Breakthrough Carve-Out Success Story A story that starts with a carve-out and winds up with a strategic sale reeks of experience, and that's precisely what Southfield Capital did with TFS. Back in 2024, they snagged TFS through a carve-out and didn't just sit on it like a lazy trader watching stock tickers race by. Instead, they pushed the envelope with smart...

Continue Reading
Marketing Maven Hosts Claude Workshop for Small Biz

Updated Category News Views 40

Diving into Claude for Business Out in Ventura County, California, there's a buzz about a fresh, no-cost workshop on deck. Marketing Maven's Lindsey Carnett and Design Main Street's Will Hsiao are teaming up to crack open the potential of Claude for small businesses. And let me tell you, this ain't your typical Monday seminar—it's setting up to provide the golden...

Continue Reading
2027 Top Nursing Homes: Your Essential Guide

Updated Category News Views 148

Navigating the Maze of Nursing Home Choices Every family dreads the moment when choosing a nursing home becomes necessary. It's like trying to make sense of a puzzle with too many moving pieces. Fortunately, the latest rankings from U.S. News & World Report might just be the lifesaver families need right now as they navigate this often fraught decision. A Look into the...

Continue Reading

Top 5 Most Recently Viewed Articles

MobileOp4 Enhances Safety for Attendees at State Fair Events

Updated Category News Views 268

MobileOp4 Returns to the Texas State Fair with Enhanced Safety Measures MobileOp4 is making a return to the well-attended Texas State Fair, promising an even safer environment for guests in 2025. Following a successful debut last year, the company plans to expand its safety infrastructure significantly. This year, alongside returning medical triage facilities, MobileOp4...

Continue Reading
Coinbase's Q4 Earnings Reveal Growth and Ambitious Future Plans

Updated Category News Views 148

Exciting Q4 Earnings for Coinbase Global Coinbase Global (NASDAQ: COIN) has recently announced its fourth-quarter financial results, showcasing a remarkable performance that highlights the company’s growth trajectory in the cryptocurrency market. Record Revenue and Volumes With fourth-quarter revenue reaching $2.3 billion, Coinbase marked an impressive increase of 88%...

Continue Reading
QuantumScape's Transformative Potential in the EV Landscape

Updated Category News Views 158

QuantumScape Faces Market Challenges Amid Promising Innovations Throughout the recent year, technology companies have been basking in success, until a sudden market correction hit, particularly affecting QuantumScape Corp (NYSE: QS). As a solid-state battery developer, QuantumScape holds significant potential for the electric vehicle sector, yet the company's stock price...

Continue Reading
Swiss Financial Regulator Probes Credit Suisse's Downfall

Updated Category News Views 204

Swiss Financial Regulator Probes Credit Suisse In a notable move within the financial sector, Switzerland's financial market regulator, FINMA, has launched an investigation into Credit Suisse's actions during the chaotic period before its acquisition by UBS. This inquiry will specifically examine the 15 months leading up to the merger, which occurred in March last year....

Continue Reading
ATRenew's Remarkable Q4 and Full Year 2024 Financial Growth

Updated Category News Views 243

ATRenew Inc. Financial Overview ATRenew Inc. (NYSE: RERE), a technology-driven platform specializing in pre-owned consumer electronics, recently shared its remarkable financial results for the fourth quarter and the entire year of 2024. Fourth Quarter Achievements In the fourth quarter of 2024, ATRenew experienced a significant revenue increase of 25.2%, reaching...

Continue Reading