Enterprise-focused Leaders competing organically a
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Acquisitions grew from 4 in 2017 to 11 in 2018, that's 175% growth including major ones like Adobe > Marketo > Bizible, Salesforce > Datorama,MuleSoft, Oracle > Moat, SAP > Gigya, and IBM > Cloudingo.
Salesforce Ventures also became one of the most active investors in MarTech in 2017 and 2018 with 40+ investments annually including Amplero, Autopilot, Informatica, Pendo, SessionM.