It also doesn't account for the 3 other forward splits that occurred previously as Monster Beverages experienced very strong growth. A 2 for 1 FS on August 9th 2005, a 4 for 1 FS on July 10th 2006, and another 2 for 1 FS on February 16th 2012, so the actual prices before adjusting for those forward splits were MUCH higher. They wanted to keep liquidity in part by increasing the available shares, and by keeping the stock in what the average investor would see as a more favorable price range.
Just the same, as Jimmy pointed out, the CBD market will run circles around the energy drink market. Even the marketing pros who forecast that fact are amazed at how much the CBD market is already outperforming their original bullish forecasts. Jimmy is right. Management has been very busy lining up distribution deals and enhancing their product offerings, so there definitely will be a tsunami of orders coming.
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