NetworkNewsBreaks – DeepMarkit Corp. (TSX-V: MKT
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DeepMarkit (TSX-V: MKT) (OTCQB: MKTDF) has launched its proprietary promotions platform, Gamify, which seamlessly integrates various gaming elements with interactive advertising and powerful visuals. An article discussing the company reads, “Gamification is a way of harnessing the characteristics associated with our game-playing inclinations to achieve business and marketing objectives. It is an approach that incorporates gaming principles into phases of the customer engagement process or designs aspects of the process as games. It is proving to be a potently effective way of evoking a positive customer response, no doubt because of our naturally playful nature. The impulse to “play” appears to be encoded in the DNA of Homo sapiens. It is our natural pursuit as children and, as adults, our game playing goes on, driven by our delight in socializing, our demand for status, our need for self-expression, our competitive instincts, the desire to develop and master skills and many other psychological factors.”
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