Did anyone notice our new VP of Marketing? Superst
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Innovative marketing strategist with 15+ years building brands, teams and revenue.
A digital pioneer, Cat propelled a start-up web agency into a “Top 50” U.S. position,
authored two books which sold over 20,000 copies worldwide, and presented at AMA, DMA, CJU, eBay, Entrepreneur, ISPA, SES, UCSD Extension. She was also a five-year columnist with Entrepreneur Magazine.
Cat is known for a unique mix of creative and analytic leadership. She can create the brand strategy for an unusual design concept (“Game of Thrones” + “Star Trek” for a tech company). She can build a marketing team that exceeds KPI goals during a tsunami and be their advocate during tough times. She is directly responsible for $1M-$20M+ budgets.
Cat’s entrepreneurial spirit is backed by a track record of producing results across auto, retail, e-commerce, media, and technology industries.
Specialties:
Brand Strategy | Storytelling | Leadership & KPIs | Integrated & Digital Marketing | Product Development | Executive Communications | Strategic Partnerships | Creative Direction | Content Strategy | Publishing | E-Commerce & ROI
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