NetworkNewsBreaks – Earth Science Tech, Inc. (ET
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Biotechnology company Earth Science Tech Inc. (OTCQB: ETST) this morning announced the start of a direct response television (“DRTV”) media campaign with Kevin Harrington’s award-winning As Seen On TV production company. Harrington is the well-known inventor of the infomercial and an original “Shark Tank” star. Per the agreement, Harrington will appear in an ETST commercial to introduce the company’s products. The company’s As Seen On TV campaign will be comprised of a 60-second DRTV commercial spot to be aired 300 times across 10 selected regions and designated networks, a 15-second promotional video for digital and social media, a featured placement on the website for 12 months, complete licensing rights to the commercial spot and promotional video, and approval to use the As Seen On TV logo on ETST’s products. “Kevin Harrington has launched more than 500 products, amassing $5 billion dollars in global sales. A strategic alliance with him and his production outlet positions any company for success,” ETST president, Director and Chairman Nickolas S. Tabraue stated in the news release. “We are very excited to announce that his analyst team has selected Earth Science Tech, Inc. to collaboratively develop its own As Seen On TV DRTV media campaign.”
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