You trust Snopes? A lot of people trust the we
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A lot of people trust the website Snopes.com and use it to fact-check things they hear on the internet. For no reason whatsoever, this mom-and-pop website has been put on a pedestal as if they are the be-all and end-all of truth on the internet.
Snopes is now 50% owned by an ad agency (Proper Media) and they make money by generating millions of views on the 3rd-party advertisements on their website. It simply makes sense for them to seek out articles that are viral to “debunk”, so that they can piggy-back on that traffic and generate more advertising revenue.
Snopes was founded by a husband and wife team who are now in the middle of a contentious divorce in which founder David Mikkelsen has been accused of embezzling $98,000 of company money to spend on “himself and prostitutes”.
Snopes now has a hired team of suspect fact checkers who collaborate to debunk falsehoods that are trending on the internet.
These fact checkers reportedly have no editorial oversight and do not follow standard journalistic procedures such as interviewing the authors of articles they are trying to debunk to get all sides of the story.
Snopes doesn’t have a formal screening process for hiring fact checkers and for evaluating applicants for any potential conflicts of interest. Without such standards, it is very easy for them to be infiltrated by those who work with the industry and who have a hidden agenda.