New York, NY, Aug. 07, 2018 (GLOBE NEWSWIRE) -- Zion Market Research has published a new report titled “Beer Market by Product (Light Beer and Strong Beer), by Production (Micro Breweries and Macro Breweries), by Category (Premium, Super Premium and Normal) and by Packaging (Canned, Bottled and Draught): Global Industry Perspective, Comprehensive Analysis and Forecast, 2016 – 2022” . According to the report, the  global beer market  was valued at approximately USD 530.00 billion in 2016 and expected to reach approximately USD 750.00 billion by 2022, growing at a CAGR of around 6.00% between 2017 and 2022.

Beer is one of the highly preferred alcoholic beverages across the globe. This drink is majorly brewed from ingredients such as yeast, water, hops and malted barley. Fermentable carbohydrates, of various types such as rice, wheat, maize, etc. are added to produce different styles as well as flavors. Beer style categories this alcoholic beverage by factors including ingredients, flavor, production technique, color, and origin.

Browse through 104 Tables & 25 Figures spread over 110 Pages and in-depth TOC on “Beer Market by Product (Light Beer and Strong Beer), by Production (Micro Breweries and Macro Breweries), by Category (Premium, Super Premium and Normal) and by Packaging (Canned, Bottled and Draught): Global Industry Perspective, Comprehensive Analysis and Forecast, 2016 – 2022”.

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(This Exclusive Free Sample Report Includes TOC with List of Tables & Figures, Major Market Players Analysis, Revenue and Growth Analysis Forecasted till 2022)

Beer is an alcoholic beverage usually made from malted cereal grain such as barley and is flavored by adding hops. Fermentable carbohydrates, such as wheat, rice, and maize, are added to produce different styles as well as flavors. Beer is one the oldest brewed and consumed beverages in the world with ever-increasing demand from across the globe. Beer is the most common alcoholic beverage preferred among both the genders. As a result of changing lifestyle, beer is globally seen as an alcoholic luxury beverage.

The global beer market is expected to witness substantial growth within the forecast period. The market is mainly driven by changing lifestyle coupled with increasing disposable income across the globe. Moreover, an increase in a number of local breweries is expected to propel the market growth in the near future. However, heavy taxation and an increase in legal regulations coupled along with health issues may hinder the market growth over the forecast period. Nonetheless, high demand for beer among emerging economies especially in Asia Pacific region is expected to open up new growth avenues in the near future.

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Based on product type, beer is classified as the light beer and strong beer. The demand for light beer is on rising due to rising in a number of female alcohol consumers especially in the age group of 21 to 30 years. The market for light beer is expected to grow at the fastest CAGR during the forecast period. Light beer is increasingly being preferred by the consumer due to its low calorie and low alcohol content. 

Breweries manufacturing beer can be either microbreweries or macro breweries based on the manufacturing capacity and size of the breweries.  As a result of the ease of setting up, microbreweries are expected to register noticeable growth during the forecast period. Based on category, beer can be classified as premium, super premium and normal. Consumers are increasingly opting to experiment with locally produced premium as well as super premium international beer varieties. Thus, these two segments are expected to grow at a noticeable growth rate during the forecast period. Premium beer segment is projected to grow at the highest CAGR during the forecast period.

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Based on packaging, global beer market can be segmented into canned, bottled and draught beer. In line with the growing sales of beers, such as sales, new and flavored drinks in bottles are showing immense growth. However, with this acceleration, canned brews are projected to give intense competition to bottled and draught beer.

In terms of demand, Asia Pacific was the largest segment and it held more than 30% share of the global beer market in 2016. This is growth is mainly attributed to changing lifestyle and increase in expenditure capacity. China and India over the last decade have emerged as the largest consumers of the beer market. The Asia Pacific is expected to dominate the beer market over the next few years. High demand for beer among emerging economies especially in Asia Pacific region is expected to open up new growth avenues in the near future.

The Asia Pacific was followed by Europe and North America and in terms of both volume & revenue in 2016. Europe was the second largest regional market followed by North America. Europe is expected to grow at a moderate growth rate due to an increase in a number of legal regulations and increasing health concerns. North America is expected to show noticeable growth in the near future. This growth is mainly due to increasing consumption of the U.S.

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Latin America is another key region expected to exhibits lucrative growth in the years to come. The beer market is led by Brazil in the Latin America. Middle East & Africa is estimated to witness moderate growth during the forecast period.

Key players present in this market include Anheuser-Busch InBev, SABMiller, Heineken, Carlsberg, China Resources Enterprise, Boston Beer, Tsingtao Brewery, Oettinger, Modelo, Molson Coors, Diageo, Yanjing Beer among others.

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This report segments the global beer market as follows: Global Beer Market: Product Segment Analysis

  • Light Beer 
  • Strong Beer

Global Beer Market: Production Segment Analysis 

  • Micro Breweries 
  • Macro Breweries

Global Beer Market: Category Segment Analysis

  • Premium
  • Super Premium
  • Normal

Global Beer Market: Packaging Segment Analysis 

  • Canned
  • Bottled
  • Draught

Global Beer Market: Regional Analysis

  • North America
    • U.S.
  • Europe
    • Germany
    • France
    • UK
  • Asia Pacific
    • China
    • Japan
    • India
  • Latin America
    • Brazil
  • Middle East and Africa      

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