If I was a software company "masquerading" as a hardware company I wouldn't showcase my software before I'm ready to sell it with the hardware. Bashers, haters, disgruntled long term investors know this would be a dumb move in the tech world where everything is proprietary and stealing ideas are a great concern so of course they will always bring this argument up because at the moment it's all they have. Aside from the ticker and OS shares they like to readdress at every chance they get because they know we can't answer any of that since we are just shareholders and don't get a seat at the table where the meetings take place.
It was stated that mid to late 2018 is when the phones will be for sale so I don't expect anything big to happen just yet but I'm waiting patiently until then. Wish others would do the same.