5/23/18 RBIZ News Verus is happy to report th
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Posted On: 08/05/2018 10:38:55 AM
5/23/18 RBIZ News
Verus is happy to report that its newly-reorganized subsidiary in Dubai has already begun to successfully penetrate the important retail channels in the region. For the first time, the Company is set to launch its own beverage brands, with three separate products covering the juice, coconut water and vitamin C drink categories. Packaging, formulation and branding are nearly complete and initial shipments are planned to begin in the next 60 days into 2,800 grocery store and similar retail outlets in Dubai. The company will start with nine SKUs between the three products and will eventually extend these brands into other Gulf Cooperation Council (GCC) countries after completing the initial roll-out.
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