I will just add that their near term strategy is

I will just add that their near term strategy is to launch Adiri® sales online and by distribution to retail chains in Canada, USA and China, the latter being the world’s first and second largest economies. The Chinese market is an exciting opportunity for ReliaBrand™ due to its explosive growth, rising affluence and consumer preference for imported baby products. Their long term strategy is to develop licensing and joint venture relationships globally.