Global A2P SMS Market 2017-2025: Market is Expected to Grow

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News Desk 2018

Jul 19, 2018 at 10:00 AM 130

Global A2P SMS Market 2017-2025: Market is Expected to Grow from US$ 44.12 Bn in 2017 to US$ 60.55 Bn by 2025

Dublin, July 19, 2018 (GLOBE NEWSWIRE) -- The "A2P SMS Market (2017 - 2025) - Global Analysis and Forecasts by Type, by Application, by Business Model, by Vertical" report has been added to ResearchAndMarkets.com's offering. A2P SMS market is expected to grow from US$ 44.12 Bn in 2017 to US$ 60.55 Bn by 2025 at a CAGR of 4.1% between 2018 and 2025. The ubiquitous nature of SMS ensuring maximum reach out to customers who stay even in the remotest areas has prompted marketers to switch to this communication channel. The steady inclination towards using SMS for marketing and other allied activities has been very effective and consequently been adopted by various industry verticals. Apart from that, SMS has also been adopted for security authentication purposes proving to be of high worth to BFSI vertical. High adoptions of A2P SMS have resulted in the revenues of A2P SMS crossing P2P SMS and prompting companies to launch innovative products and solutions in it. Specialized A2P SMS companies have the capacities to bring the technology and the business model to operators in a partnership that enables operators to deploy an A2P SMS platform with no CAPEX or OPEX and start enjoying the benefits of A2P SMS almost immediately. In this arrangement, the platform provider takes care not only of the technology but integration and platform maintenance and customer support as well. Despite the opportunities presented to them, operators sometimes aren't capable to take advantage of A2P SMS. A2P SMS delivery and management is resources and time intensive but network operators would not prioritize it so high and invest in new technologies to take care of the above mentioned two factors. The A2P SMS market is broadly classified into type, application, end user verticals and geography. The segmentation in this research study has been finalized post in-depth secondary research and extensive primary research. Also, we have studied the market segments offered by major players in this market, in order to understand widely used market-specific terminologies to represent any particular segment. Thus, we have incorporated outputs of this research and have come up with a final segmentation of the market. Key Topics Covered: 1. Introduction 1.1 Scope of the Study 1.2 Research Report Guidance 2. Key Takeaways 3. A2P SMS Market Landscape 3.1 Market Overview 3.2 Market Segmentation 3.2.1 Global A2P SMS Market - by Type 3.2.2 Global A2P SMS Market - by Application 3.2.3 Global A2P SMS Market - by Business Model 3.2.4 Global A2P SMS Market - by Vertical 3.2.5 Global A2P SMS Market - by Geography 3.3 Pest Analysis 3.4 A2P SMS Market - Ecosystem 4. A2P SMS Market - Key Industry Dynamics 4.1 Key Market Drivers 4.1.1 Ubiquitous Nature of the SMS Resulting In Direct Reach To the End Customer 4.1.2 Increase In the Number of Mobile Phone Subscribers Globally 4.1.3 High Rise In Mobile Based Banking, Healthcare Services, Retail & E-Commerce Transactional Services 4.2 Key Market Restraints 4.2.1 Impact On the Revenues of Telecom Operator’s Due To the Increased Excavation of Grey Routes 4.2.2 Illegal Sim Farms Threatening the Revenues For A2P Players 4.3 Key Market Opportunities 4.3.1 Creation of Business As a Service Platform by A2P Messaging Vendors 4.4 Future Trends 4.4.1 Convergence With Ip Based Messaging 4.5 Impact Analysis of Drivers and Restraints 5. Global A2P SMS Market Analysis - Preferred Business Model 5.1 Communication As a Platform Service (Cpaas) Model 5.2 Technology Roadmap 5.3 Regulatory Overview and Limitations 5.4 Grey Route Traffic Estimates 5.4.1 Global Overview 5.4.2 Regional Overview 5.5 A2P SMS Firewall, and Revenue Assurance Platform Deployment by Mobile Operator 5.6 Regional A2P SMS Termination Average Pricing Analysis 6. A2P SMS - Global Market Analysis 6.1 Global A2P SMS Market Overview 6.2 Global A2P SMS Market Forecast and Analysis 6.3 A2P SMS Market - Market Analysis of Key Players, 2015 7. A2P SMS Market Revenue and Forecasts To 2025 - Types 7.1 Overview 7.2 Global A2P SMS Market Breakdown, by Types, 2017 & 2025 7.3 Traditional & Managed Messaging Services 7.4 Cloud Api Messaging Platform 8. Global A2P SMS Market Revenue and Forecasts To 2025 - Application 8.1 Overview 8.2 Global A2P SMS Market Breakdown, by Application, 2017 & 2025 8.3 Pushed Content Services 8.4 Interactive Services 8.5 Promotional Campaigns 8.6 Crm Services 8.7 Other Services 9. Global A2P SMS Market Revenue and Forecasts To 2025 - Business Model 9.1 Overview 9.2 Global A2P SMS Market Breakdown, by Business Model, 2017 & 2025 9.3 Small and Medium Enterprise 9.4 Large Enterprise 10. Global A2P SMS Market Revenue and Forecasts To 2025 - Vertical 10.1 Overview 10.2 Global A2P SMS Market Breakdown, by Vertical, 2017 & 2025 10.3 Bfsi Market 10.4 Media & Entertainment 10.5 Travel & Transport 10.6 Hospitality 10.7 Retail 10.8 Others 11. Global A2P SMS Market - Geographical Analysis 12. Industry Landscape 12.1 Merger & Acquisitions 12.2 Market Initiatives 12.3 New Developments 12.4 Investment Scenario 12.5 Others 13. Competitive Landscape 13.1 Competitive Product Mapping 14. A2P SMS Market, Key Company Profiles Companies Mentioned

Anam Technlogies
Clx Communications Ab
Dimoco Europe Gmbh
Infobip Ltd.
Trillian Group
Tyntec Ltd.
Syniverse Technologies, Llc
Tanla Solutions Limited
Twilio, Inc.
Nexmo Inc

For more information about this report visit https://www.researchandmarkets.com/research/l...p_sms?w=12

CONTACT: ResearchAndMarkets.com Laura Wood, Senior Manager press@researchandmarkets.com For E.S.T Office Hours Call 1-917-300-0470 For U.S./CAN Toll Free Call 1-800-526-8630 For GMT Office Hours Call +353-1-416-8900 Related Topics: SMS and MMS

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