Anaheim, CA, July 12, 2018 (GLOBE NEWSWIRE) -- LiveWire Ergogenics, Inc. (OTC PINK: LVVV), a company focused on special purpose real estate acquisitions, the licensing and operation of fully compliant turnkey production facilities for cannabis cloning, nursery and extraction operations, research partnerships and commercialization of cannabinoid-based products, is pleased to announce the appointment of Kyle McKay as the firm’s Master Horticulturist. Kyle has been serving on the firm’s 7X Pure Advisory Board, supporting and championing LiveWire’s efforts to establish its 7X Pure Cannabis Compliance and Dosage Verification System as the gold standard for the industry, since 2017. He has now been appointed to the LiveWire Advisory Board as well.

As Master Horticulturist, Kyle will apply his extensive cannabis cloning and cultivation expertise to filling LiveWire’s pipeline of proven and newly-developed strains for research study purposes. Kyle has been charged with developing a variety of cannabis strains to provide greater efficacy when targeting specific ailments, making use of a proprietary nutrient blend that he has developed, which has proven to produce high yields.

Kyle will be responsible for managing LiveWire’s controlled cultivation environment; developing new-age genetics; providing consistent, high-quality products for medical patients; and applying his expertise in integrated pest management with Omri-certified fungicides and pesticides. He will also assist with location research and selection; cultivation center planning; operations set-up; and maximizing the growth potential of cannabis edibles, concentrates and oil production.

Kyle’s expertise in plant genetics and modern horticulture technology makes him extremely qualified to guide LiveWire’s efforts. During his 12+ years in the cannabis horticulture field he has grown over 230 stable genetics, managed over 27 cultivation centers, and grown the specific strains required to meet the needs of up to 45,000 medical cannabis patients at one time.

“As we begin operations in our first cloning pod,” Kyle states, “LiveWire Ergogenics now has over 160 different strains in the vault. This production pod will be filled with a continual supply of high-demand strains, along with specific boutique strains needed for testing and genetics research.”

Adds Bill Hodson, LiveWire’s CEO, “We are looking into having additional pods at every LiveWire site to supply the increasing clone demand in California. We are pleased to have Kyle on board as our Master Horticulturist to lead this effort. Kyle is a perfect fit to set procedures to be fully compliant and provide training at each facility as we expand. Our goal is to have multiple permits for nurseries and cloning facilities in place throughout California, in addition to the cultivation and distribution permit that we have already obtained.”

For more information about LiveWire Ergogenics, visit www.livewireergogenics.com , follow LiveWire Ergogenics on Twitter @livewireLVVV, or download a research report at https://stockwatchindex.com/livewire-ergogenics .

About LiveWire Ergogenics, Inc. LiveWire Ergogenics, Inc. specializes in identifying and monetizing current and future trends in the health and wellness industry. The Company is focused on acquiring and licensing specialized turnkey cannabis real estate locations to build and operate production facilities for legal and high-quality cannabis products and services. The Company is also establishing research partnerships to explore the application of cannabinoid-based products to target specific ailments or conditions with large “sufferer” populations for human and veterinarian applications. The Company currently operates under two permits for the cultivation and distribution of its products in Coachella, California and does not sell or distribute any products anywhere that are in violation of the United States Controlled Substance Act. The Company will only work with or have ownership in companies that are in complete compliance with Federal and State laws and have the required permits to operate. The team at LiveWire Ergogenics is passionate about implementing its unique business model and producing high-quality and fully compliant products and experiences that satisfy the fast-growing demand in the California market and expand domestically as soon as Federal legislation permits.   Forward-Looking Statements Any statements contained in this press release that do not describe historical facts may constitute forward-looking statements. Forward-looking statements may include, without limitation, financial projections, statements regarding the plans and objectives of management for future operations, the development, regulatory approvals and commercialization of the Company’s products, or any of the Company’s other proposed products, systems or services. Such forward-looking statements are not meant to predict or guarantee actual results, performance, events or circumstances and actual events may differ considerably. Factors that may cause actual results to differ materially from any projections may include, without limitation, the Company’s inability to obtain additional financing, delays in the development of its products, the impact of significant government regulation in the cannabis industry, existing or increased competition, results of arbitration and litigation, stock volatility and illiquidity, and the Company’s failure in general to implement the Company’s business plans or strategies. The Company assumes no obligation to update any forward-looking statements to reflect any event or circumstance that may arise after the date of this release.

LIVEWIRE ERGOGENICS INC. 1600 North Kraemer Blvd. Anaheim, CA 92806 714-740-5144 www.livewireergogenics.com info@livewireergogenics.com MARKET AWARENESS Stockwatchindex, LLC www.stockwatchindex.com info@stockwatchindex.com INVESTOR CONTACT EquiNet, LLC Toll free: 877-964-6463 Direct: 858-264-6500