Suggestions:
1. Make Phil the public facing persona as he has more experience and has more credibility. There is too much investor animosity towards Joey - for now. Grow and all will be forgiven.
2. Start running this like a legit public company so that your investors can cheer for you, not against. Get that shareholder meeting arranged!
3. Performance-based compensation for Joey and Sean and the rest of the team. Start Joey out with a $75k salary, and it can escalate to $1M depending on meeting stock price performance metrics.
4. Partner with Reed's and get that crappy soda off your menu. Start offering Jilian's coffee and try to fix that relationship.
5. Get Fresh-N-Healthy menus into hospitals (children's hospitals get a GIGL menu too), law firms, banks, etc....
6. Reach out to local daycare centers, babysitting services, preschools, etc... and see if some sort of mutually beneficial promotional campaign will work. Send the kids home with coupons.
7. Not sure if this is possible, but get a shelf-registration approved so that shares (ideally, Joey's. He can't continue making $225k a year while being the largest shareholder and not grow the company) can be issued quickly if necessary. I know you were approved for private placements a few years back, but I don't know if that expired.
8. Prospect various mom's groups around LA. Offer the current locations as a place to talk, eat, and have a drink while the kids play for a couple of hours.
9. Get local professional sports players to stop by the stores during the middle of the week for autograph signing, photo-ops, etc.
10. Do another go fund me campaign but make Phil the face of the company and let him pitch the vision. Use the advisory board clout and connections to help drive the campaign.
11. Read the message boards!!!! WE WANT THIS TO SUCCEED!!!!! You don't need a high priced BoD at this time - you have us. Look at how good of a job all those respected directors at Theranos did. Use the wisdom of the crowd. At the very least, use it to gauge investor sentiment.
1. Make Phil the public facing persona as he has more experience and has more credibility. There is too much investor animosity towards Joey - for now. Grow and all will be forgiven.
2. Start running this like a legit public company so that your investors can cheer for you, not against. Get that shareholder meeting arranged!
3. Performance-based compensation for Joey and Sean and the rest of the team. Start Joey out with a $75k salary, and it can escalate to $1M depending on meeting stock price performance metrics.
4. Partner with Reed's and get that crappy soda off your menu. Start offering Jilian's coffee and try to fix that relationship.
5. Get Fresh-N-Healthy menus into hospitals (children's hospitals get a GIGL menu too), law firms, banks, etc....
6. Reach out to local daycare centers, babysitting services, preschools, etc... and see if some sort of mutually beneficial promotional campaign will work. Send the kids home with coupons.
7. Not sure if this is possible, but get a shelf-registration approved so that shares (ideally, Joey's. He can't continue making $225k a year while being the largest shareholder and not grow the company) can be issued quickly if necessary. I know you were approved for private placements a few years back, but I don't know if that expired.
8. Prospect various mom's groups around LA. Offer the current locations as a place to talk, eat, and have a drink while the kids play for a couple of hours.
9. Get local professional sports players to stop by the stores during the middle of the week for autograph signing, photo-ops, etc.
10. Do another go fund me campaign but make Phil the face of the company and let him pitch the vision. Use the advisory board clout and connections to help drive the campaign.
11. Read the message boards!!!! WE WANT THIS TO SUCCEED!!!!! You don't need a high priced BoD at this time - you have us. Look at how good of a job all those respected directors at Theranos did. Use the wisdom of the crowd. At the very least, use it to gauge investor sentiment.
