Jostens and Philadelphia Eagles Unveil 2018 World

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News Desk 2018
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Jostens and Philadelphia Eagles Unveil 2018 World Championship Rings in Special Ceremony

MINNEAPOLIS, June 15, 2018 (GLOBE NEWSWIRE) -- Jostens, the leading provider of custom, hand-crafted jewelry for professional sports teams, unveiled the Philadelphia Eagles 2018 World Championship Ring to Eagles players and coaches in a special ceremony last night.  The Philadelphia Eagles Super Bowl LII Championship Ring commemorates the organization’s historic 2017 season, which culminated in the team’s victory over the New England Patriots and their first Super Bowl Championship title.  In total, the Eagles are distributing over 400 rings to the entire Philadelphia Eagles organization, including players, coaches, front office executives, football operations and support staff. “We at Jostens are truly honored to have had the opportunity to partner with the Philadelphia Eagles on their inaugural Super Bowl Ring,” said Chris Poitras, Jostens Division Vice President of Professional Sports. “The beautiful and intricate design pays tribute to the determination of the team and the story of their season.” THE STORY BEHIND THE RING The ring is made of 10-karat white gold and features 219 diamonds and 17 genuine green sapphires with a total weight of 9.15 carats. The rare rough green sapphires were secured to match the official team color. The ring top features the Eagle head logo, set atop the Vince Lombardi Trophy and custom-cut, genuine green baguette sapphires surrounded by intricate, pavé-set diamonds. Fifty-two pavé-set diamonds are set within the Eagle head, signifying Super Bowl LII.  The bottom portion of the base of the trophy features 13 pavé-set diamonds representing the 13 regular season victories that tied the franchise record. The top of the trophy is adorned with three diamonds, representing not only the number of times the Eagles were deemed underdogs, but also the number of post-season victories it took to be crowned World Champions. A large marquise-cut diamond is featured at the top of the Vince Lombardi Trophy to represent the first Super Bowl Championship in franchise history. To round out the ring top, the words “WORLD CHAMPIONS” adorn the top and bottom edges. The bezel of the ring features a waterfall of 127 diamonds, paying tribute to one of the most memorable moments in franchise history – “The Philly Special” – the trick play that resulted in a touchdown on fourth-and-goal from the 1-yard line in Super Bowl LII. The 127 diamonds represent the combined jersey numbers of three key players involved in the play – Corey Clement (30), Trey Burton (88) and Nick Foles (9). Four round, genuine green sapphires adorn the corners of the base of the ring and symbolize the team’s four NFL Championships – three World Championships (1948, 1949, 1960) and one Super Bowl Championship (2017) The left side of the ring features the player’s name set above an end zone view silhouette of Lincoln Financial Field, the home of the Philadelphia Eagles. The inclusion of the stadium is a symbolic tribute to the passionate and dedicated fan base that has supported the team since its formation in 1933. The player’s number is studded with pavé-set diamonds and set in the middle of the football field. The right side of the ring features the score from Super Bowl LII (PHI 41 – NE 33) and one of the team’s messages of unity throughout the season, “WE ALL WE GOT, WE ALL WE NEED” is set above the Super Bowl LII logo. The word “FAMILY” sits below the logo and serves as a reminder of the team’s commitment and dedication to each other. In honor of Eagles fans across the region, country, and world, the words from the team’s fight song, “FLY EAGLES FLY” are written on the bottom of the outer band. The top of the inside arbor of the ring is inscribed with the scores from the team’s three postseason victories and an image of an underdog mask, an acknowledgement of how the Eagles embraced and overcame their underdog role to galvanize the team, the fans and the entire city of Philadelphia. The bottom of the inside arbor is inscribed with each player’s signature – the first time championship rings have ever featured engraved signatures. WORLD CHAMPIONSHIP JEWELRY COLLECTION NOW AVAILABLEThe official fan collection of the Super Bowl LII Champion Philadelphia Eagles, sold exclusively  www.jostens.com/eagles , features fine jewelry as well as collectables. All pieces in this collection have been inspired by the Eagles Super Bowl LII Championship Ring and were designed in partnership between the Eagles and Jostens. The one-of-a-kind items will feature unique pieces of jewelry for men, women and children in a variety of styles. “The bond we share with our fans means everything to us,” said Eagles President Don Smolenski. “They inspire us every day and it is our privilege to share this jewelry collection, which has been created exclusively for Eagles fans everywhere.” In addition to the World Championship jewelry collection, Eagles fans will have the special opportunity to purchase a limited-edition Eagles World Championship Fan Ring. The limited-edition ‘127’ ring pays tribute to one of the most iconic moments in franchise history – The Philly Special. The ‘127’ represents the combined jersey numbers involved in the play – Trey Burton (88), Corey Clement (30) and Nick Foles (9). The limited-edition ring has been expertly crafted by the Jostens team made up of master level jewelers and goldsmiths. The ring is created in stunning 10-karat gold with approximately 2.5 carats of diamonds and four carats of custom cut specialty gemstones. It is the closest ring resembling that of a team’s World Championship ring ever offered by a National Football League club. Personalized and individually numbered, only 127 of these rings will be sold, finding a place in Eagles history. The Limited-Edition World Championship Fan Ring will also be sold exclusively at  www.jostens.com/eagles .

ABOUT JOSTENS Jostens is a trusted partner in the academic and achievement channel, providing products, programs and services that help its customers celebrate moments that matter. The company's products include yearbooks, publications, jewelry and consumer goods that serve the K-12 educational, college and professional sports segments. Founded in 1897 and based in Minneapolis, Minn., Jostens is a subsidiary of Newell Brands and can be found online at www.jostens.com . In addition to crafting this year’s Super Bowl LII ring for the Philadelphia Eagles, Jostens has previously partnered with the team on their 1980 and 2004 NFC Championship rings.

ABOUT NEWELL BRANDS Newell Brands (NYSE: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Paper Mate, Sharpie, Dymo, EXPO, Parker, Elmer’s, Coleman, Jostens, Marmot, Irwin, Lenox, Oster, Sunbeam, FoodSaver, Mr. Coffee, Rubbermaid Commercial Products, Graco, Baby Jogger, NUK, Calphalon, Rubbermaid, Contigo, First Alert, and Yankee Candle. Driven by a sharp focus on the consumer, leading investment in innovation and brands, and a performance-driven culture, Newell Brands helps consumers achieve more where they live, learn, work and play.

Attachments

JEFF PETERSON JOSTENS 952.830.3348 jeff.peterson@jostens.com

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