$HIPH -News alert! Acquisition expected to add rev
Post# of 47027
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See yesterdays press release below on Globe Newswire
PLAYA VISTA, Calif., June 12, 2018 (GLOBE NEWSWIRE) -- American Premium Water Corporation (HIPH) (“APWC”) announces that it has entered into agreement to acquire the worldwide license for apparel and accessories for Worthy, a New York based sneaker and streetwear brand. The Company will place the Worthy brand under its’ Gents subsidiary operation and management, including its distribution channels.
“The Company is very excited about the acquisition of Worthy and adding it to the American Premium family of brands. This brand has tremendous opportunity to grow and diversify the Company’s apparel revenue streams. It is very complimentary to Gents as it will have a price point that will allow for placement in channels that doesn’t service the Gents price point. With Worthy’s celebrity involvement, including Cardi B, the brand fits into the Company’s guidelines of finding acquisition’s that fit within Brand.Luxury.Lifestyle criteria. This brand (Worthy) allows the Company to tap into the every growing streetwear marketplace, and the team is really excited to start designing product for the brand” commented Ryan Fishoff, CEO of American Premium.
Worthy (www.worthylux.com) is a New York based streetwear brand and sneaker store. The terms of the deal allow the Company the worldwide exclusive distribution of apparel and accessories outside of Worthy’s existing stores. In addition, the deal allows the Company to open it’s own stores under the Worthy brand. Worthy has become a go-to destination for Cardi B, Adrien Broner, Hennessy Carolina, and others celebrities, athletes, entertainers, and musicians to find the latest trends in streetwear and fashion. The Company worked very closely with The Brewer Group CEO, Jack Brewer, on this acquisition. The Brewer Group team will be working closely on marketing, social media, and athlete engagement for the Company to further develop the brand.
“Jack (Brewer) and the Brewer Group helped the Company in securing this transaction. The Company will be working with Jack and his team to promote this brand through various channels and leverage the celebrity following it has with Jack’s presence with athletes and entertainers. The Company will be following the Kith and Supreme model of leveraging existing retail to further build and develop the brand. I am really excited about the growth potential; this deal has the potential to bring in excess of $1million of revenue during the term of the license for the Company. This transaction will expand the price point’s offered by the Company and opens up many new distribution channels” concluded Mr. Fishoff.
Please follow us on our social media outlets listed below:
@americanpremium
@lalpinabrands
@GentsCo
#Gentsco
#lalpinahydrogen
For more information on American Premium Water Corporation / HIPH, go to http://www.lalpinahydrogen.com/investor-page.html
Gents
The New York-based Gents is a producer of luxury hats and other fine accessories and apparel. Their line is carried in over 200 retail outlets internationally, including Bloomingdale’s, Nordstrom, and Saks Fifth Avenue.
Visit www.gentsco.com to learn more. https://www.gentsco.com
@GentsCo
#GentsCo
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