NBA finals viewership in China more than twice tha
Post# of 22456
(China will sell a lot of big screen TV in the next few years!)
Quote:
That's why it's hard to take in these Finals without recognizing the parallel tracks. There are these hugely important games with historical moments -- JR Smith's blunder, Curry's long-range 3-pointers, suit shorts -- being authored. The first two games peaked at more than 21 million viewers in the U.S. alone, and there were 50 million watching in China, not to mention those across the entire basketball-loving planet. This is basketball at its highest level in its highest profile.