Hal Kravitz is now on the team. He's a beverage in
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Posted On: 06/04/2018 1:53:12 PM
Hal Kravitz is now on the team. He's a beverage industry veteran with a wealth of experience:
"Hal Kravitz is a member of the Celsius Holdings, Inc. Board of Directors and for the last three-and-a-half years served as CEO of AQUAhydrate. Before joining AQUAhydrate, Kravitz spent more than 30 years as an officer and leader at Coca-Cola, earning credentials in general management, strategy and planning, operations, sales, marketing, business development and revenue management. After serving as president of The Glaceau Division, he led the integration of the division into Coca-Cola North America (a division of The Coca-Cola Company). In August 2009, Kravitz was named senior vice president, franchise and commercial operations for the Glacéau Division, with oversight for brands including Powerade®, Fuze®, Vitaminwater® and Smartwater®. As SVP at Glacéau, Kravitz simultaneously served as director of customer governance in Coca-Cola North America’s Franchise Relations Group, where he worked with Coca-Cola Refreshments and the 69 independent Coca-Cola Bottlers on system alignment, customer management and go-to market strategy."
"Hal Kravitz is a member of the Celsius Holdings, Inc. Board of Directors and for the last three-and-a-half years served as CEO of AQUAhydrate. Before joining AQUAhydrate, Kravitz spent more than 30 years as an officer and leader at Coca-Cola, earning credentials in general management, strategy and planning, operations, sales, marketing, business development and revenue management. After serving as president of The Glaceau Division, he led the integration of the division into Coca-Cola North America (a division of The Coca-Cola Company). In August 2009, Kravitz was named senior vice president, franchise and commercial operations for the Glacéau Division, with oversight for brands including Powerade®, Fuze®, Vitaminwater® and Smartwater®. As SVP at Glacéau, Kravitz simultaneously served as director of customer governance in Coca-Cola North America’s Franchise Relations Group, where he worked with Coca-Cola Refreshments and the 69 independent Coca-Cola Bottlers on system alignment, customer management and go-to market strategy."
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