First, you didn't get the point. I did not say the
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It's not their plan to focus heavily on the energy drink market, at least not in the U.S., and they've stated so on more than one occasion. That being said, they still can produce them and if customers in certain demographics like and request them, like the Mexican distributors did, they'll gladly ship the drinks to them just as fast as they can sell them.
Second, the energy drink business has actually declined more recently with a great deal of consumers moving away from products that are bad for you and looking for products that are good for you, like hemp and CBD containing products, and leading market analysts have predicted that market to experience much stronger growth than most other consumer products, especially those like energy drinks which have been on the decline. That's got a lot to do with why the Mexican distributor requested energy drinks infused with CBD instead of just hemp seed extract. Healthier yet.
Thirdly, I replied to your post because you said Monster grew from a penny stock to a huge success as a result of being acquired by a big company like Coke, but if fact that wasn't the case at all. They rode the wave of market growth for energy drinks starting in 2002 when they introduced Monster Energy. That was 16 years ago.
Rocky Mountain High Brands is not overly concerned with trying to focus primarily on a market experiencing decline when they can focus on a market projected to see major growth like hemp and CBD infused foods, beverages and nutraceuticals, as well as naturally high alkaline/high PH spring water like Eagle Spirit.