Pepsi As you know, today Pepsi is positioned as t
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Posted On: 03/22/2018 3:13:08 PM
Pepsi
As you know, today Pepsi is positioned as the primary rival to Coca Cola. Like Dr. Pepper, this drink started out with the promise of medical benefits. Caleb Bradham was a pharmacist who developed the soda and sold it beginning in 1893 as an energy booster and a digestive aid. The product was a success for Bradham for many years, but he eventually went bankrupt due to changes in sugar prices. A candy company, Loft Inc., came into possession of the company, and it moved into the competitive position that it holds today opposite Coca Cola in the market.
https://northmarketpopshop.com/history-of-coc...per-pepsi/
As you know, today Pepsi is positioned as the primary rival to Coca Cola. Like Dr. Pepper, this drink started out with the promise of medical benefits. Caleb Bradham was a pharmacist who developed the soda and sold it beginning in 1893 as an energy booster and a digestive aid. The product was a success for Bradham for many years, but he eventually went bankrupt due to changes in sugar prices. A candy company, Loft Inc., came into possession of the company, and it moved into the competitive position that it holds today opposite Coca Cola in the market.
https://northmarketpopshop.com/history-of-coc...per-pepsi/
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