Textmunication Holdings, Inc. Testing New Communic
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http://www.marketwatch.com/story/textmunicati...2018-01-25
Jan 25, 2018 (ACCESSWIRE via COMTEX) -- PLEASANT HILL, CA / ACCESSWIRE / January 25, 2018 / Textmunication Holdings, Inc. (otc pink:TXHD), a cloud-based mobile SMS marketing platform provider and leader in the Health and Fitness SMS market, is expanding its technology capabilities by testing Rich Communication Services (RCS) on its new Smart Automated Messaging (SAM) software platform. In addition to RCS, new technologies such as Augmented Reality, are also on the Textmunication radar potentially offering a combined technology stack revolutionizing the SMS market.
Rich Communication Services is the next big thing in communication. Pioneers such as Google and Samsung are currently trialing RCS. [APPLE ]is expected to test the technology on new iterations of the iPhone.
Textmunication has partnered with a leading global SMS aggregator to test and eventually offer RCS to its clientele. More information will be forthcoming once the testing is completed. The ability to have rich images and video offers a more compelling engagement than a simple text allowing clients to interact with consumers in a more intuitive manner.Here's the pitch for RCS - you'll be able to enjoy all the features of WhatsApp, Line, WeChat, iMessage and other popular messaging apps without having to create an account, sign-in to a social media network or worry if someone in your group chat has the right app or phone.
As more carriers and phone manufacturers shift to the RCS standard, new ways to engage with consumers will open multiple marketing opportunities. Textmunication is testing RCS with its SMS aggregator for selected partners in the fitness, restaurant and real estate markets. Once the testing is complete, Textmunication anticipates a limited roll-out followed by a full-scale implementation mid-2018.
Moving from SMS to RCS is seamless to the consumer as there is nothing to download and the learning curve is minimal. If a phone doesn't have RCS capabilities, the message simply converts to SMS. Textmunication will continue to offer SMS, but RCS offers as a new communication tool for clients wanting the additional service.
The SMS standard will continue to be used for years. However, as an early adopter of RCS technology, Textmunication has chosen to work with cutting-edge communication providers offering clients new and exciting ways to engage, retain and add loyalty to businesses across the United States.
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