Here is how I unpacked the letter and what questio

Here is how I unpacked the letter and what questions I have:

1) In the 1st paragraph about trading again Veal states 'We can do and will do all of this' when referring to all the steps needed to start trading, the existing HJOE stock as it currently sits, at some point.

I think the main issue with first paragraph is this statement 'We would certainly need to be in a position where the toxic loans are not an issue. Can that be done? Yes..' To me this means, at this current time, they are not in a position to do this - pay off all the toxic notes.

We then see, in the following paragraph, this statement 'Yes, we still believe there is a path for us to return to trading based on new sales, and perhaps investment capital from the more traditional sources in 2018, but even if that doesn’t materialize, the financial world described above has changed in unimaginable ways recently and we think a new and better way is available to us no matter what.' This to me means that, irregardless of if they have internal financial capacity in the coming months, to take out the toxic lenders, they have a back up plan - raise funds through an ICO (which he discusses close to the bottom of the letter).

Veal then goes on to talk about the current deals being worked on, expansion of Cure Korea, expansion of US dealers, Europe and Australia. All this we are currently aware of.

He then goes in depth about blockchain and how HJOE can utilize this tech within their business. I think distributed ledger is going to be a huge part of business going forward and the fact that HJOE is thinking about it now is great.

The next area that is important to current shareholders is the paragraph that starts with 'In terms of capital raising' . This takes us back to the top of the letter and how to get rid of the toxic notes. Again, we don't know the current financial position of the company but as of now, I would bet, they don't have the funds or excess funds to take care of all the notes. This doesn't mean they won't have it in 6-8 months.

Now Veal goes into explaining how they can go about raising money if they can't do it organically. They will do this through the ICO mentioned above.

How they will do this and how it involves the current company (HJOE):
1) Create the Delaware corp that is centered around using the blockchain tech.
2) Execute the ICO using accredited investors (you can learn more here Insert-tag-herehttps://www.ecfr.gov/cgi-bin/retrieveECFR?gp=&SID=8edfd12967d69c024485029d968ee737&r=SECTION&n=17y3.0.1.1.12.0.46.176 , and also 'bring in some existing investors as founders'. I would like to know who qualifies for this?
3) Insert-tag-here'in time acquire the holding co shell, which can be reorganized using the blockchain. We pay the holding co for the rights to the trademark.'

Point #3 is the part I have some questions about:

1) If the new company (I'll call it DE) acquires the holding company (I'm assuming this is the current HJOE company and will refer to the holding company has HJOE:
What happens to our shares?
Are they still fully intact?
Are they worth less, depending on how much DE acquires HJOE for?
Are the converted into share of DE stock?

It would be great to have the answers for the questions above.

Another question I have, will the ticker HJOE trade on the OTCBB or other SEC regulated exchange again? Or will the ticker for the ICO trade under the symbol HJOE?

I would really love to see the short squeeze of a lifetime but if HJOE doesn't trade on a SEC regulated exchange I don't think we will ever see it happen.

To end, besides talking about the advantages of using blockchain (distributed ledger) and how HJOE can utilize it, the main gist, from a stockholders perspective, was discussing a creative way to raise money, if needed, to take out the toxic debt. Is this what others took from it?


-Jprofits