RMHB - Beginning early next year the company will
Post# of 63699
Early in Q1 we will be repositioning the company. We will be launching our first wave of healthy hemp based products focused on CBD’s, which provide the full spectrum of the benefits of hemp
• Beverages
• Topicals
• Nutraceuticals
…..all under a new brand name that better connects with consumers.
Equally as important, we will focus direct to consumers through a new web site. We’ll also use other direct sites like Amazon to build our business.
We’ll also introduce our beverages at retail and are developing our target markets now…..but, we are definitely going to start in SoCal initially. SoCal has the highest index and awareness of hemp and is a great market for launching new beverage brands.
Our strategy is to build consumer awareness and trial through our direct system and to build frequency of use through our retail sales.
Our existing product line was not selling very well so it was time to take some drastic steps so the Company could generate revenue faster. We plan to reintroduce functional beverages in the future under the Rocky Mountain High name.