With the recent signing of celebrity brand ambas

With the recent signing of celebrity brand ambassadors Jillian Michaels and Tia Mowry-Hardict, the company is ideally positioned to build momentum for its expansion. In partnership with DomainLA, a leading marketing and brand development agency led by Michelle Steinberg, Giggles N’ Hugs expects its brand ambassadors and CEO to be interviewed on national and local news, talk shows, business programs, and entertainment shows, creating significant visibility for the brand in the coming months .

Philip Gay, Chief Business Development Officer of Giggles N’ Hugs, and John Kaufman, President of Giggles N Hugs , will play key roles in the development of the company’s franchise operations and expansion plans. Previously, Gay and Kaufman held senior leadership positions with several highly successful franchising enterprises, including California Pizza Kitchen where both Mr kaufman and Mr. Gay worked together side by side as COO and CFO respectively, and at Wolfgang Puck Foods where Mr. Gay served as CFO, ultimately becoming its CEO.

“Given that we are one of the most unique restaurant concepts in the market with many revenue drivers, including licensing and merchandising opportunities, as well as an experienced management team in place, with multiple inquiries for franchises from around the world, celebrity partners and customers, and our relationships with some of the largest mall owners in America agreeing to provide us significant up-front cash in the form of tenant allowances, and now with this first LOI for a international master license, we expect to take the company to the next level of growth and expand throughout the country and the world”, concluded Parsi.


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