$SRNA Welcome to the Surna Newsletter. Each month, we will

New Post Public Reply Private Reply Replies (1) Message Board
mc67
279
$SRNA Welcome to the Surna Newsletter. Each month, we will discuss a trending topic within the cannabis industry.

NCIA Lobby Days and Lift Expo: What We Learned

At Surna, we’ve had a busy few weeks and we want to keep our readers up to date not only with what we’re doing but also with what we’re learning about this new industry. In the last month, we’ve gotten up close and personal with both the American and Canadian cannabis markets.

  On May 15, we traveled to Washington, DC to participate in the National Cannabis Industry Association’s (NCIA) Lobby Days.

Then two weeks ago, we headed to Toronto to attend and exhibit at the Lift Expo. Both events were enlightening and gave us an even better understanding of the trends in, and future of, this exciting industry.
 
NCIA Lobby Days

NCIA sponsors Lobby Days each year so that both businesses and individuals can come together as a united front and reach out directly to those in charge of policy about critical topics facing the industry.

The event featured everything from a fundraiser for Florida state Republican Representative and advocate for fair and safe practices for state-legal businesses, Carlos Curbelo, to pre-scheduled meetings with NCIA members and state representatives.
 
Attendees of NCIA’s Lobby Days were broken into teams with the goal of covering as much ground as possible.

Surna’s Marketing Manager, Jamie English, was fortunate to meet with aides for Rep Kathleen Rice (D-NY), Rep Paul Cook (R-CA), Rep Frank Pallone (D-NJ), Rep Mike Thompson (D-CA), Rep Al Lawson (D-FL), Rep Pete Aguilar (D-CA) and Rep Timothy J. Walz (D-MN) to talk about the challenges facing the industry today and what solutions both businesses and individuals involved in the industry recommend.

There are many issues facing the industry. The lack of federal regulation causes many problems for cannabis related businesses.

NCIA Lobby days highlighted two of the more predominate issues.

As many of our readers know, tax codes and banking regulations cause a myriad of problems for cannabis businesses and must be revised for the industry to thrive.

Section 280E of the Internal Revenue Code unfairly punishes state-legal cannabis businesses. As the tax code stands, it prevents legitimate businesses from being able to deduct business expenses, causing them to pay much higher taxes than other businesses outside the industry.

Not only is this unfair but it also punishes businesses that create jobs and pay taxes. With a fair tax code, cannabis businesses would have more room to stimulate our economy.
 
Another issue facing the industry is unfair banking regulations. Because cannabis is currently scheduled as an illegal substance federally, finding banking services can be difficult for cannabis businesses, impeding their ability to get financing and invest in their businesses.

These regulations also force businesses to operate in an all-cash environment, complicating the jobs of state regulators and tax collectors and inviting crime into facilities unnecessarily.

While the Departments of Justice and the Treasury have taken some steps to address these banking issues, more is needed before the industry can move forward.

Lobby Days focused on talking with representatives about the need to pass legislation that would provide a permanent safe harbor for financial institutions serving the industry to encourage better banking services for businesses. 


Lift Expo

Two weeks ago, the Surna team ventured to Toronto, Ontario to attend the largest cannabis business tradeshow in Canada. It was a great experience for us as it was our first cannabis event in Canada. The show was a great success; we met with many groups setting up new cultivation facilities and talked a lot about coming regulations and application processes.

The Canadian cannabis market is quite different from the American market and that was made evident in the general energy at the show.

Since Canada has not yet federally legalized adult-use cannabis, we primarily discussed the medical market. From our interactions, it seems as though many applicants for medical marijuana licenses are nearing the end of the long and complicated Health Canada application process.

Some applicants we spoke with said that it had taken as many as 2 to 3 years to complete the application and all the due diligence around it.

While the US market is not consistent across states, states that have legalized medical have a much shorter process. For example, one of the stricter states to legalize, Pennsylvania, is about to award cultivation licenses despite only making the application available this past February.

This means that many of the applicants we spoke with were well-versed with what the process of setting up a commercial facility for cannabis production truly entails. 

Lift was also exciting for us because we’ve had a more limited presence in Canada up until this point. We met with many people at the show who were not as familiar with our products and services but were very excited about Surna’s comprehensive offerings.

With such an overwhelming and time-consuming application process, finding a partner like Surna who is truly an expert in cultivation environments and can provide consulting, design and support in one place was intriguing to many applicants. We look forward to expanding our business into Canada.

While recreational marijuana is still a year away, it was a large topic of conversation.

There were many attendees who visited our booth who were in the early stages of collecting information on how the industry will work.

Unfortunately, it is still unclear how the recreational market will be structured, but Canadians are preparing themselves to participate in an amazing new industry.
 
We feel very fortunate to be on the front-lines of the changing political landscape of cannabis both in the US and in Canada.

Being able to attend and participate in both of these events was a great learning experience for us, helping us to cement our status as experts in not only environmental control, technology and cannabis, but also in policy around the market.

All of this knowledge helps us to better make our clients goals a reality.
$MJ
Scroll down for more posts ▼

Top 10 Most Recent News Articles

AAR's Agreement with Airbus Elevates Repair Capabilities

Updated Category News Views 51

A Strategic Play in the Aviation Game Alright, if you've been scanning the skies of the aviation aftermarket lately, AAR's recent maneuver ought to catch your eye. These folks have clinched a multi-year deal with Airbus Avionics, paving the runway for expanded radome repair capabilities. For those less acquainted with the inner workings of aviation, radomes protect those...

Continue Reading
Cohen & Steers Sees Steady Rise in October AUM

Updated Category News Views 49

Market Pushes Cohen & Steers Forward It's been a wild ride for financial managers lately, and Cohen & Steers, Inc. (NYSE: CNS) isn't exempt from the rollercoaster. As of October 31, 2026, they've reported assets under management (AUM) climbing to $99.6 billion—thanks to a hefty market appreciation of $4 billion. Not too shabby when you're dealing with the...

Continue Reading
AppLovin Faces Fraud Lawsuit, Investors Alerted

Updated Category News Views 32

AppLovin's Lawsuit: A Wake-Up Call for Investors The market never forgets, even if some investors might wish reality wasn’t so harsh. On the chopping block this time is AppLovin Corporation (NASDAQ: APP). Seems like their fairy tale with AI turned into a courtroom drama, one that’s throwing a real curveball on those rosy earnings expectations. What's the Case All...

Continue Reading
Foundayo Aims to Revolutionize Sleep Apnea Treatment

Updated Category News Views 81

Revolution in Sleep Health The paper has officially announced a promising shift in sleep apnea treatment. Eli Lilly's Foundayo, revealed through a Phase 3 clinical program, is looking to tackle obstructive sleep apnea (OSA) with unprecedented potential. Forget the traditional methods—this small molecule GLP-1 receptor agonist could be a game changer for folks plagued by...

Continue Reading
Pak Mail Expands: Franchisee Adds Location Fast

Updated Category News Views 91

Franchise Growth: Adding Another Brick When's the last time you heard of a franchisee eager enough to nab a second location? Well, that's exactly what's happening with Manny Zussman, who’s decided his Boulder Pak Mail outlet wasn’t keeping him busy enough. This entrepreneurial spirit's on full display as he's launching another Pak Mail over in Westminster, Colorado....

Continue Reading
AssureTrace Brings Graham Clark on Board for Growth

Updated Category News Views 27

Serialization's Fresh Outlook So, here we are—with one sharp mover joining the pack. Graham Clark is stepping into AssureTrace as the Chief Revenue Officer and Business Director. Another suit hopping on yet another board, but this time, it's got some seasoning we're looking at. Clark's packing over 23 years of serialization hustle, and that's not small change in the...

Continue Reading
Upsher-Smith Rolls Out New Eye Solutions, Impacts Market

Updated Category News Views 59

Upsher-Smith's Bold Move in Ophthalmics Right out of Maple Grove, Minnesota, Upsher-Smith Laboratories is shaking up the eye care scene with the launch of two strengths of Brimonidine Tartrate Ophthalmic Solution. We're talking 0.1% and 0.15%, folks. This ain't just a dribble in the ocean—these products are sailing into a $115 million market arena, according to IQVIA....

Continue Reading
Navigating Simultaneous Home Buy and Sell Strategies

Updated Category News Views 53

Juggling Two Housing Transactions You ever tried juggling chainsaws? That's what buying and selling your home at the same time can feel like. Selling First: Playing It Safe Some folks swear by selling their current home first, and there's good reason. It locks in your financial windfall, giving you a clear picture of your down payment and affordability. No more guessing...

Continue Reading
Rainmaker's Cloud Seeding Milestone: Big Leap or Hype?

Updated Category News Views 34

Pioneering Cloud Seeding: Rainmaker's Big Talk Mornings like this, I find myself wondering if we're still all buying snake oil—or if the future just landed in our laps. Rainmaker Technology Corporation just dropped what might be a game-changer or a grand illusion for those of us with a finger on the pulse of water tech. Their study in 'Atmosphere' paints a picture of...

Continue Reading
Palmdale Expands Reach with Tri-County Acquisition

Updated Category News Views 186

Fueling Up a New Chapter in Florida Once in a blue moon, you see a move that just clicks—and Palmdale Oil snapping up Tri-County Oil Distributors is that kind of slick deal. We're not talking about some Wall Street high-flyer here—this is down-to-earth business in North Central Florida, where local ties and trust still mean something. Why Tri-County Fits the Bill If...

Continue Reading

Top 5 Most Recently Viewed Articles

interCaribbean Airways Launches New Flights Connecting Islands

Updated Category News Views 168

Exciting New Route from interCaribbean Airways interCaribbean Airways is thrilled to announce the launch of new nonstop flights between San Juan, Puerto Rico, and St. Kitts, set to begin operations soon. The commencement of this service signifies a momentous addition to the airline's network, aimed at enhancing travel convenience between these vibrant Caribbean...

Continue Reading
Apollo Commercial Real Estate Finance Announces Dividend Payment

Updated Category News Views 144

Apollo Commercial Real Estate Finance Announces Quarterly Dividend Apollo Commercial Real Estate Finance, Inc. (NYSE: ARI) has made an exciting announcement regarding its quarterly dividend. The company’s Board of Directors has declared a dividend of $0.25 per share of common stock. This payment is scheduled for distribution on April 15 to those who are common...

Continue Reading
Laureate Education Sets Earnings Call for Fiscal Year 2024

Updated Category News Views 118

Laureate Education Announces Upcoming Earnings Release Laureate Education, Inc. (NASDAQ: LAUR) has recently shared an important update regarding its financial performance for the period that concluded on December 31, 2024. The earnings report will be unveiled on a Thursday morning, aligning with market hours, specifically on February 20, 2025. This is set to occur prior...

Continue Reading
Founder Group Limited Wins Major Contract for Solar Project

Updated Category News Views 162

Founder Group Limited Secures a Major Solar Contract KUALA LUMPUR, Malaysia – Founder Group Limited (NASDAQ: FGL), a significant player in the engineering, procurement, construction, and commissioning (EPCC) domain for solar photovoltaic (PV) systems, has made a striking advancement by securing a contract valued at RM10 million (approximately US$2.36 million) with...

Continue Reading
Stay Safe When Digging: Why You Should Contact 811

Updated Category News Views 232

Stay Safe When Digging: Why You Should Contact 811 Pennsylvania 811 encourages everyone to contact 811 three business days prior to any digging to avoid damaging buried utilities. The Importance of Contacting 811 Calling 811 before initiating any digging project is vital. It's a simple yet essential step to ensure the safety of both workers and residents. Whether you are...

Continue Reading