$BKDCF / $BKD.V Once considered niche, the world of competitive gaming is attracting a fan base that rivals some traditional sports. The eSports fan base grew by 76% in the past year. Traditional media companies and sports franchises are increasingly getting involved in eSports, and blue chip brands are investing in advertising and sponsorship. Currently, the U.S. eSports enthusiast skews male—83% and 78% are aged between 13 and 34."
Source -
http://www.nielsen.com/us/en/insights/reports...-2016.html
http://www.investorideas.com/news/2017/sports...esting.asp