DHX Brands and Dentsu Entertainment Strike Master Toy Deal

New Post Public Reply Private Reply Replies (0) Message Board
News Desk 2018
881
DHX Brands and Dentsu Entertainment Strike Master Toy Deal With JAKKS for New Mega Man(R) Series

HALIFAX, NS --(Marketwired - May 24, 2017) - DHX Brands, the dedicated brand management and consumer products arm of DHX Media ( TSX : DHX.A ) ( TSX : DHX.B ) ( NASDAQ : DHXM ) and Dentsu Entertainment USA, have appointed JAKKS Pacific, Inc. ( NASDAQ : JAKK ) as worldwide master toy licensee (excluding Asia) for its new animated series Mega Man® , a DHX Media, Dentsu Entertainment USA co-production, in a deal brokered by CPLG North America. The multi-year license agreement allows JAKKS to exclusively manufacture, market, and distribute a wide range of consumer products, including action figures, figurines, playsets and accessories, everyday dress-up and role-play, Halloween costumes, plush and vehicles, inspired by the new show.

Based on Capcom's legendary Mega Man video game franchise, the 3D animated series goes into production this summer at DHX Media's Vancouver studio and underscores the company's strategy to reboot classic kids' brands that have potential to drive growth across multiple revenue streams. Man of Action Entertainment ( Ben 10, Generator Rex, and the creators of the characters and team featured in Big Hero 6 ) will write and executive produce the series in collaboration with DHX Media and Dentsu Entertainment. Cartoon Network U.S. and DHX Media's Family CHRGD in Canada have licensed the show for broadcast.

Peter Byrne, EVP, DHX Brands, said: "With 30 years of heritage, Mega Man is a truly iconic kids' brand. We're looking forward to working with JAKKS to bring an inspirational range of toys to a whole new audience. It's an exciting addition to the DHX Brands portfolio."

"I grew up with Mega Man and am a big fan, so I'm thrilled for JAKKS to team up with DHX Brands and Dentsu on the new animated series," said Jack McGrath, COO, JAKKS Pacific. "JAKKS will bring to life the characters of this terrific franchise through a wide range of toys and costumes for a new generation of kids."

Aimed at kids 6 to 11, the new Mega Man animated series will feature exciting new technologies and robots, as well as the introduction of Mega Man's alter-ego, Aki Light. Aki is a regular, upbeat schoolboy robot who has nano-core technology that allows him to transform into the mega-powered super hero, Mega Man. With his Mega Buster arm cannon and iconic helmet, Mega Man battles the wickedest villains Silicon City has to offer. Beloved characters such as Mega Man's robotic dog, Rush, will return, while new characters will make their debut.

The Mega Man franchise is grounded in a series of video games, first launched in 1987 by Capcom, featuring battles fought by the eponymous blue robot protagonist and an ongoing cast of allies and enemies. The Mega Man multiverse has spawned over 130 video games on multiple gaming systems, selling over 31 million copies worldwide, as well as a plethora of toys, comics and collectibles. A highly rated Mega Man TV series was popular in the USA in the mid-1990s and aired on ABC Family.

About DHX Brands DHX Brands is the dedicated brand management and consumer products arm of DHX Media Ltd. ( TSX : DHX.A ) ( TSX : DHX.B ) ( NASDAQ : DHXM ), the world's leading independent, pure-play children's content company. DHX Brands specializes in creating, building and maintaining high-profile global entertainment brands within the children's and young adult markets. With expertise in brand development, licensing, marketing and creative, we build and manage brands that captivate and inspire through engaging content, first-class distribution, quality consumer products, immersive live experiences and digital media. DHX Brands' world-class portfolio includes Teletubbies , Twirlywoos , In the Night Garden , Caillou and Slugterra . DHX Brands has offices in London, Toronto and Los Angeles.

About CPLG CPLG ( www.cplg.com ) is one of the world's leading entertainment, sport and brand licensing agencies with offices in the UK, Benelux, France, Germany, Italy, Spain, Sweden, Poland, Middle East, Greece & Turkey and the US. Owned by DHX Media ( www.dhxmedia.com ) a leader in the creation, production and licensing of family entertainment rights, CPLG has more than 40 years of experience in the licensing industry. It provides each of its clients with dedicated licensing and marketing industry professionals and a fully-integrated product development, legal and accounting service. CPLG believe that partnership is about clarity, openness and trust, and is widely known for its no-nonsense, straightforward approach; Expert Common Sense.

About JAKKS Pacific, Inc. JAKKS Pacific, Inc. ( NASDAQ : JAKK ) is a leading designer, manufacturer and marketer of toys and consumer products sold throughout the world, with its headquarters in Santa Monica, California. JAKKS Pacific's popular proprietary brands include BIG-FIGS™, XPV®, Max Tow™, Disguise®, Moose Mountain®, Funnoodle®, Maui®, Kids Only!®; a wide range of entertainment-inspired products featuring premier licensed properties; and, C'est Moi™, a skincare and performance make-up brand. Through JAKKS Cares, the company's commitment to philanthropy, JAKKS is helping to make a positive impact on the lives of children. Visit us at www.jakks.com and follow us on Instagram (@ jakkstoys ), Twitter (@ jakkstoys ) and Facebook ( JAKKS Pacific ).

About Dentsu Entertainment USA, Inc. Dentsu Entertainment USA, Inc. was formed in 2010 as a wholly owned subsidiary of Dentsu Inc. (Tokyo Stock Exchange, Code 4324). Dentsu Inc. is the world's largest advertising agency, and a leading producer of Japanese animation, with approximately 55,000 full-time employees and more than 800 subsidiaries and affiliates worldwide. Dentsu Entertainment USA develops original animation programming and media content for domestic and international markets, and manages licensing programs for new and existing properties. Current projects include production of the new Mega Man ™ animated TV series. Past projects include YO-KAI WATCH™ and LBX™ (a.k.a. "Little Battlers experience"), both highly successful animation, video game and toy franchises; Deltora Quest ®, a 52-episode animated series airing globally, and based on the international top-selling fantasy-adventure book series of the same name; and Monsuno ®, an innovative toy line and animated boys action adventure series currently airing on Nicktoons and free-to-air channels in more than 150 countries. Dentsu Entertainment USA is headquartered in Santa Monica, CA. For more information, please visit www.dentsuent.com

About Man of Action Entertainment Man of Action Entertainment are Joe Casey, Joe Kelly, Duncan Rouleau and Steven T. Seagle, the writers' collective behind comic's largest franchise characters as well as original characters published by their Man of Action imprint at Image Comics. Their creations include Ben 10 , the $4.5 billion boys' action franchise for which they're executive producing the new iteration, and Generator Rex, both for Cartoon Network. Dentsu handpicked them to create, write and executive produce the all-new Mega Man series coming to Cartoon Network next year and they also created the upcoming Zak Storm series for Zag. They also launched Disney XD's Marvel's Ultimate Spider-Man and Marvel's Avengers Assemble as EXP/writers. Man of Action created the characters and team featured in Big Hero 6, Disney/Marvel's Academy Award®-winning feature. In addition to creating successful video games, toy lines and comic books, Man of Action are the creator/producer/writers of current and upcoming feature films and live-action TV series based on their original comic books and graphic novels including I Kill Giants, Officer Downe , Kafka, The Crusades and The Great Unknown.

Website : manofaction.tv

Facebook : www.Facebook.com/ManOfActionEnt

Twitter : www.Twitter.com/ManOfActionEnt

Instagram : instagram.com/ManOfActionENT

Disclaimer This press release contains "forward-looking statements" under applicable securities laws with respect to DHX Media including, without limitation, statements regarding the timing of and other matters relating to the production of the Mega Man series, consumer products plans with respect to Mega Man, and the business strategies and operational activities of DHX Media. Although the Company believes that the expectations reflected in such forward-looking statements are reasonable, such statements involve risks and uncertainties and are based on information currently available to the Company. Actual results or events may differ materially from those expressed or implied by such forward-looking statements. Factors that could cause actual results or events to differ materially from current expectations, among other things, include scheduling and other risks associated with the timing of production, the Company's ability to close and execute on anticipated licensing arrangements, and risk factors discussed in materials filed with applicable securities regulatory authorities from time to time including matters discussed under "Risk Factors" in the Company's most recent Annual Information Form and annual Management Discussion and Analysis, which also form part of the Company's annual report on Form 40-F filed with the SEC. These forward-looking statements are made as of the date hereof, and the Company assumes no obligation to update or revise them to reflect new events or circumstances, except as required by law.

Image Available: http://www.marketwire.com/library/MwGo/2017/5...445ed4.jpg

For more information, please contact: Trade Media: Aimee Norman DDA Blueprint PR aimee@ddablueprint.com +44 (0) 20 7 932 9800 Financial Media: Shaun Smith Director, Corporate Communications DHX Media Ltd. shaun.smith@dhxmedia.com +1 416-977-7230 Investor Relations: Nancy Chan-Palmateer Director, Investor Relations DHX Media Ltd. nancy.chanpalmateer@dhxmedia.com +1 416-977-7358

Scroll down for more posts ▼

Top 10 Most Recent News Articles

AllyGPO Shines as Top Innovator in Health Tech

Updated Category News Views 2

Innovative Excellence in Healthcare Tech It's not every day you see a specialty group purchasing organization like AllyGPO snagging a spot on Fast Company's esteemed list of Best Workplaces for Innovators. Making it into the top half at number 40 in 2026, it’s a testament to a company really leaning into employee-driven innovation. And, buddy, this ain't just corporate...

Continue Reading
Nashville Benefit Concert Supports Animal Rescue Mission

Updated Category News Views 1

Country Tunes and Compassion Unite for Rescue Efforts There's something electric about a community banding together, especially when it's through the warmth of country music and the noble mission of animal rescue. Animal Rescue Corps (ARC), meeting ground for art and heart, is turning the Nashville Palace into a sanctuary not just for music, but for hope. They've got...

Continue Reading
MADD, Uber Rally at Capital Invitational for Safe Choices

Updated Category News Views 2

Driving Change at the Capital Invitational Let's talk about a powerhouse collaboration aiming to do more than just thrill basketball fans. We're looking at MADD Sports, Uber, and the Capital Invitational joining forces at The St. James in Springfield, Virginia, on December 10, 2026. This is not your average sporting event; it's a gathering with a bigger purpose. The...

Continue Reading
India's First Upright Proton Therapy System Unveiled

Updated Category News Views 3

A Leap Forward in Cancer Care: Proton Therapy Revolution Dang, just when you think you've heard it all in cancer treatment, Fortis Healthcare drops a bombshell: India’s first upright proton therapy system. Boom! This isn't your run-of-the-mill radiation treatment we're talking about here. This is the futuristic flair of the MEVION S250-FIT™, featuring upright...

Continue Reading
West Texas Weather Shapes Home Design Decisions

Updated Category News Views 2

West Texas Weather: A Tough Customer for Home Builders You'd think building a house is a straightforward gig, but slap it down in West Texas, and we're talking a whole different ballgame. With its brutal heat, howling winds, and wild temperature swings, Odessa isn't just painting by numbers. It's where Mother Nature is your uninvited consultant on every single...

Continue Reading
1M+ California Homes Face Extreme Wildfire Risk Revealed

Updated Category News Views 2

Wildfire Risk in California: A Growing Alarm If there's one thing that's become a bitter truth over the years, it's that California and wildfires are inseparably linked, like mayo on a greasy diner BLT—except way worse for the gut. The latest round of data from Guidewire HazardHub is practically sounding the alarm bells louder than ever. Over a million homes in...

Continue Reading
Verdafero Gains Ground in Sustainable Hospitality

Updated Category News Views 1

Verdafero's Latest Milestone: A Broader Environmental Reach It’s a day like today that makes you pause and realize that businesses in the hospitality space aren’t just about fluff and fancy lobbies anymore. They've got a new wave of responsibilities, especially with the globe pretty much on fire, literally and figuratively. Verdafero, a name not new to function and...

Continue Reading
BrightPlan's AI-Powered Growth: Series C Fuel

Updated Category News Views 2

Series C Funding Ignites BrightPlan's Ambitions Ever seen a company that's ready to roll with the punches and come out stronger? That's BrightPlan for you. They're pushing the boundaries again, bagging new capital in this Series C round, steered by the seasoned folks over at ABS Capital Partners. Now, here's the thing: We're talking about a 230% revenue surge over just...

Continue Reading
Innventure Faces Major Lawsuit Amidst Market Turmoil

Updated Category News Views 0

The Plot Thickens with Innventure's DarkNX Project Buckle up, fellow market sling-riders; the Innventure tale is a rocky one for the books. Imagine this: You’ve plunked down your hard-earned cash on Innventure Inc. (NASDAQ: INV), lured by their glowing pronouncements about a supposed golden egg project, the Accelsius DarkNX data-center deal. A big talk about...

Continue Reading
Tiger Group to Auction Huge Window Manufacturing Plant

Updated Category News Views 1

Glass & Vinyl Ambitions: A New Chapter Who would have guessed? The seasoned window maker Showcase Window and Door Company is putting its prime manufacturing facility up for grabs. The online auction, orchestrated by Tiger Group, kicks off September 10, and it's sure to stir up some excitement in the industry. With picking up operations now within reach, it feels like...

Continue Reading

Top 5 Most Recently Viewed Articles

Palomar Holdings Set for Release of Q3 2024 Financial Results

Updated Category News Views 214

Palomar Holdings Announces Financial Results Release Palomar Holdings, Inc. (NASDAQ: PLMR) has recently made an exciting announcement regarding its upcoming financial results. The company will release its financial results for the third quarter of 2024 after the market closes on a specified date, which is the forthcoming Monday. This is a crucial moment for investors and...

Continue Reading
Wall Street Trends: Insights on High-Performing Stocks

Updated Category News Views 453

Wall Street Experiences a Retreat from Record Highs This week, Wall Street showed signs of a retreat from its record highs. Key influences included cautious profit outlooks from major companies and economic concerns highlighted by the Federal Reserve. The recent forecast from a leading retail giant raised flags about consumer spending amid uncertainty caused by inflation...

Continue Reading
Elevai Labs Reports Positive Clinical Study Results

Updated Category News Views 109

Elevai Labs Inc. Shares Promising Clinical Study Results Elevai Labs, Inc. (NASDAQ: ELAB), a leader in the field of medical aesthetics, has announced the successful completion of a clinical study that evaluated the effectiveness of Elevai exosomes on facial appearance. The internal review of the study's data shows that Elevai enfinity™ is both safe and well-tolerated,...

Continue Reading
Barratt Developments Sees Profits Fall Amid Market Challenges

Updated Category News Views 77

Barratt Developments Sees Decline in Profits Shares of Barratt Developments (LON:BDEV) have recently fallen after the company reported a significant drop in profits for the year ending in June. This decline comes as the housing sector grapples with a challenging market environment. Financial Summary In the latest trading update, Barratt's shares were down by 1.8%, trading...

Continue Reading
Analysts Boost Expectations for American Healthcare REIT Stock

Updated Category News Views 149

KeyBanc Raises Price Target for American Healthcare REIT Recently, KeyBanc Capital Markets increased its price target for American Healthcare REIT, Inc (NYSE: AHR) to $28, up from $27, while keeping an Overweight rating on the stock. This change comes after the company announced a larger follow-on common equity offering aimed at acquiring the remaining interest in Trilogy...

Continue Reading