$BKDCD / $BKD.V McLaren Technology Group Executive
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Posted On: 05/09/2017 2:00:44 PM
$BKDCD / $BKD.V McLaren Technology Group Executive Director Zak Brown said:
“This is a hugely exciting opportunity – not only within the gaming industry, but for everyone at McLaren and motorsport in general. We’ve long witnessed the growth of online sports gaming, and, right now, the parallels between the real and the virtual worlds have never been closer.
“This is absolutely the right time to be creating such a unique and exciting proposition; one that connects the worlds of racing and gaming in a way that’s never been explored before.
“I’m particularly proud that McLaren, alongside our partners Logitech, Sparco and GIVEMESPORT, have staked a claim as the very first sports and technology brand to venture into the diverse and fast-growing world of esports.
“World’s Fastest Gamer really aims to democratise the process of finding the best virtual racer out there. The contest isn’t limited to one platform or one game; we’re very keen not to restrict access or entry for people, but rather welcome the worldwide gaming community, whether that’s on mobile or on high-end simulator platforms.
“And the winner will genuinely be a key part of our team at McLaren. This is for real: we absolutely require additional support across our two simulator platforms, so the competition and the selection process will be rigorous, ruthless and compelling to watch.”
http://www.mclaren.com/formula1/2017/worlds-f...n-5134287/
#racing #gaming #gamers #sports
“This is a hugely exciting opportunity – not only within the gaming industry, but for everyone at McLaren and motorsport in general. We’ve long witnessed the growth of online sports gaming, and, right now, the parallels between the real and the virtual worlds have never been closer.
“This is absolutely the right time to be creating such a unique and exciting proposition; one that connects the worlds of racing and gaming in a way that’s never been explored before.
“I’m particularly proud that McLaren, alongside our partners Logitech, Sparco and GIVEMESPORT, have staked a claim as the very first sports and technology brand to venture into the diverse and fast-growing world of esports.
“World’s Fastest Gamer really aims to democratise the process of finding the best virtual racer out there. The contest isn’t limited to one platform or one game; we’re very keen not to restrict access or entry for people, but rather welcome the worldwide gaming community, whether that’s on mobile or on high-end simulator platforms.
“And the winner will genuinely be a key part of our team at McLaren. This is for real: we absolutely require additional support across our two simulator platforms, so the competition and the selection process will be rigorous, ruthless and compelling to watch.”
http://www.mclaren.com/formula1/2017/worlds-f...n-5134287/
#racing #gaming #gamers #sports
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