New Subscription Insider column to provide experti

BOSTON, April 04, 2017 (GLOBE NEWSWIRE) -- Online media business Subscription Insider today announced the launch of its “Digital Product Management INSIDER Guide.” Digital product expert Rob Ristagno will write the column. Example topics include “ The Importance of New Product Development ” and “ The Product Management Diagnostic .”

Ristagno is founder of The Sterling Woods Group and has a track record of driving more than 50 percent growth for clients by optimizing their digital efforts. Prior to creating Sterling Woods, Rob served as a senior executive for several niche media and e-commerce companies, including America's Test Kitchen, where he was chief operating officer. Rob started his career as a consultant at McKinsey and holds degrees from Harvard Business School and Dartmouth College. He has also taught product strategy at Boston College.

“I’m excited to partner with Subscription Insider and contribute insights, research and practical tips on digital product management,” Ristagno said. “We will also encourage readers to share their experiences, feedback and questions, and I look forward to engaging with the Subscription Insider community.”

Kathy Greenler Sexton, CEO and publisher of Subscription Insider, said, “Rob is a well- respected thought leader in product development, and he brings practical insights that our members can put into practice right away. We’re thrilled to be working with him.”

The “Digital Product Management INSIDER Guide” will be available at: http://www.subscriptioninsider.com/authors/ro...no-48.html .

About Subscription Insider Subscription Insider, an online media business owned and operated by Authority Media Network, LLC, delivers intelligence on how to build, market and sell subscription-based products and services. Through exclusive news, research and tools (including case studies, trend reports, buyer guides, tutorials and best-practice information), Subscription Insider provides the industry's most authoritative how-to guidance on running subscription businesses more profitably. For more information, please visit www.subscriptioninsider.com or call 800-764-9133.

Jani Spede jspede@subscriptioninsider.com 866-923-9980 ext. 1