Guys, relax with the constant demands for some maj

Guys, relax with the constant demands for some major marketing blitz. It's just not that simple. It doesn't make sense to make that type of investment at this time. How many other companies do you see with 4k content ad campaigns? There is a reason for that. Unfortunately, 4k is still a niche market. The vast majority of consumers, even ones that knowingly or unknowingly, bought a 4k set are still content with going to Netflix, Hulu etc. and watching HD. As the market grows and converts to 4k hdr this will all change. We will then see major marketing strategically timed to maximize user sign ups and roi. I'll be the first to admit the transition is happening slower than expected but when it does Ultraflix will be positioned to become a leader in 4k streaming content. The good news is everyone in the industry agrees it's coming. Even just a couple years ago that wasn't the case. Right now the focus is content and optimizing the service until 4k is the standard.