a real pro at getting the word out (Retired sin
Post# of 41413
(Retired since July 1, 2011) An experienced senior airline executive with more than 41 years of experience with British Airways. In his most recent position, he served as Vice President Corporate Communications Americas, responsible for all corporate communications, media relations (traditional and social) and public relations in North America, Latin America, the Caribbean and Bermuda.
He supervised and managed the activities of public relations agencies in Western North America, Mexico, Argentina, Brazil, and numerous islands of the Caribbean and Bermuda. He managed the launch of BA services from numerous cities in the USA to the UK, including Philadelphia, Washington DC, Los Angeles, San Francisco, Seattle, Phoenix, Denver, Baltimore, Charlotte, Las Vegas in 2009 and most recently in June 2011, San Diego. For over 27 years, he worked on promoting the BA Concorde. He has wide and extensive experience in media relations, with a vast array of media contacts in the USA and the rest of the Americas. He has experience in organizing and managing press conferences and one-on-one interviews, developing press releases and PR plans, creating crisis communications procedures and manuals, and conducting media training.