BURLINGTON, Mass., Feb. 24, 2017 (GLOBE NEWSWIRE) -- Bridgeline Digital, Inc. (NASDAQ: BLIN ), the leader in cloud-based Web Content Management, e-Commerce and Marketing Automation services announced today one of the Northeast’s top regional credit unions selected iAPPS to power its online member experience.
“Bridgeline’s cloud-based digital experience platform has helped many regional banks and financial institutions take their online presence to the next level – providing for engaging customer experiences that become the primary marketing and lead generation vehicle”, said Ari Kahn, Bridgeline’s President and CEO. “Our experience with the necessary security protocols, as well as, ADA rules and regulations helps the organization stay compliant while effectively managing their targeted online marketing initiatives. The Bridgeline solution helps our customers attract new prospects, increase engagement, nurture relationships, and ultimately drive conversion. Providing a rich customer experience allows them to level the playing field and compete head-to-head with national players.
The arrangement with the Credit Union includes a three-year SaaS subscription to the full Experience Management suite which includes Digital Marketing Automation & Web Content Management plus associated professional services. Bridgeline will provide a custom online portal for the company’s multiple locations, offering a unique online presence, information about better interest rates and comparison charts which should ultimately increase the number of new accounts and loans for the Credit Union.
This is one of many wins for Bridgeline in the Financial & Banking sectors in the past 24 months with the new innovative product extension of the iAPPS Pro suite. More than 50% of new engagements have been iAPPS Pro and this flexible modular platform is disrupting the mid-market tier with enterprise grade features.
“The Bridgeline Digital experience platform powers the customer journey by understanding what each visitor is trying to achieve at that very moment in time and create the right brand experience around those actionable insights,” added Kahn. “Our end-to-end solution powers the world’s most renowned websites, e-commerce and internal portals because of our cutting-edge innovation.”
About Bridgeline Digital
Bridgeline Digital, The Digital Engagement Company™, helps customers maximize the performance of their full digital experience – from websites and intranets to online stores and campaigns. Bridgeline’s iAPPS platform deeply integrates Web Content Management, eCommerce, eMarketing, Social Media management, and Web Analytics to help marketers deliver digital experiences that attract, engage and convert their customers across all channels. Headquartered in Burlington, Mass., Bridgeline has thousands of quality customers that range from small- and medium-sized organizations to Fortune 1000 companies. To learn more, please visit www.bridgeline.com or call (800) 603-9936.
Alex Kombos Bridgeline Digital, Inc SVP Growth & Marketing 212.201.5607 akombos@bridgeline.com
