Confidentiality Agreements: A Basis for Partnershi
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"Before entering into a relationship, a level of trust between the parties must be established. This trust is the basis for a confidentiality agreement, which is often the first step in developing a mutually advantageous relationship. For example, a confidentiality agreement often precedes licensing negotiations or the acquisition of intellectual property (IP) rights. "
http://www.iphandbook.org/handbook/ch07/p02/