Mercury Marine expands joystick technology to tow sports

New Post Public Reply Private Reply Replies (0) Message Board
News Desk 2018
104
Mercury Marine expands joystick technology to tow sports boats

FOND DU LAC, WI --(Marketwired - January 09, 2017) - Mercury Marine, the world's leading manufacturer of recreational marine engines, today officially announced the launch of Joystick Piloting for Inboards on single-engine tow sport boats. The joystick technology allows the engine to work with bow and stern thrusters to provide ultimate vessel control and a superior driving experience for the boater. The system is designed to work with the tow sports variants of Mercury's new and award-winning range of purpose-built marine inboard and sterndrive engines.

Dealers and consumers around the country are raving about the newest technology from Mercury Marine: https://youtu.be/tsYtsPSSAPo

"The migration of our joystick technology, specifically Joystick Piloting for Inboards, is intended to disrupt a segment of the market that has never seen this technology before," said David Foulkes, Mercury Marine vice president of product development, engineering and Racing & Brunswick Corporation chief technology officer. "This is the latest in our evolution of our Joystick Piloting system, which began in 2007 and continues to evolve much to the delight of boaters around the world."

For boatbuilders and boat dealers alike, Mercury's new Joystick Piloting for Inboards brings the boat package in line with the latest vessel control technology, ultimately providing a better, more confident boating experience. Boaters will also benefit from the ability to execute a "power turn" to quickly turn around to pick up a tow sports rider.

In addition, Mercury has updated its Smart Tow to accommodate the lower speeds required by wake surfers. This feature allows tow sports boaters to choose a preset launch profile and cruise speed, providing a consistent, perfect ride for the wake surfer or wake boarder.

"We have done extensive testing and VOC with consumers, OEMs and dealers, and the feedback has been universal -- this product is exactly what the tow sports market needed," said Foulkes. "We expanded on our award-winning Joystick Piloting platform, and created a product that we feel will greatly enhance the tow sports experience."

Other key features of Mercury's Joystick Piloting for Inboards system:

  • Single engine inboard joystick: An industry exclusive.
  • Engine compatibility: The JPI system is compatible with gasoline or diesel propulsion systems.
  • Thruster Compatibility: The JPI system is compatible with Vetus or Side Power brand thrusters. This allows for ease of integration at the OEM level and allows boaters to enjoy Joystick Piloting for Inboards with almost any inboard boat package they choose.

Joystick Piloting for Inboards will be on display during the 2017 boat show season beginning with the Houston Boat Show. Mercury will also continue to display its next-generation Joystick Piloting System for Verado outboards , Axius gas and diesel sterndrives and Zeus pod drives that was released at the 2016 Miami International Boat Show.

About Mercury Marine Headquartered in Fond du Lac, Wis., Mercury Marine is the world's leading manufacturer of recreational marine propulsion engines. A $2 billion division of Brunswick Corporation ( NYSE : BC ), Mercury provides engines, boats, services and parts for recreational, commercial and government marine applications, empowering boaters with products that are easy to use, extremely reliable and backed by the most dedicated customer support in the world. Mercury's industry-leading brand portfolio includes Mercury and Mariner outboard engines; Mercury MerCruiser sterndrive and inboard packages; MotorGuide trolling motors; Mercury propellers; Mercury inflatable boats; Mercury SmartCraft electronics; Attwood marine parts; Land 'N Sea marine parts distribution; and Mercury and Quicksilver parts and oils. More information is available at mercurymarine.com.

Mercury Press Contact: Lee Gordon Director of Global Public Relations Lee.gordon@mercmarine.com 920-924-1808

Scroll down for more posts ▼

Top 10 Most Recent News Articles

Matchi Debuts Protein-Packed Matcha Lattes in Cans

Updated Category News Views 5

A New Twist on Protein Beverages Today, Matchi Global LLC is rolling out something new and bold: canned protein matcha lattes. It's not just another protein shake disguised in green robes. Oh no, this is a straight-up attempt to mesh pure ceremonial-grade matcha with a full 20 grams of complete filtered milk protein. And they’re delivering it all without any of those...

Continue Reading
Saudi Arabia Unveils CEER's Flagship Electric Vehicles

Updated Category News Views 4

CEER's Ambitious Leap in Automotive Innovation There's a new kid on the automotive block, and it's making some serious noise. Straight out of Jeddah, CEER has just taken the wraps off their flagship electric sedan and SUV, dubbed the EXOBOT. No small beans here—this is a full-throttle, Saudi-driven pitch into the global automotive circus. And why not? There's oil in...

Continue Reading
GRAI's Innovative Play with Hangout FM in Streaming

Updated Category News Views 10

Reimagining Streaming: GRAI Buys Hangout FM The music streaming game has just been dealt a fresh hand. GRAI, an AI-driven music company, has snatched up Hangout FM, looking to ignite a social revolution in how we experience music. Sitting here, I'm thinking about all those playlists we've built but never truly shared. This acquisition might just change that by combining...

Continue Reading
Charter Next Generation Taps Herndon as Financial Chief

Updated Category News Views 7

Bringing New Leadership to Charter Next Generation It's an intriguing time to be watching Charter Next Generation (CNG) as they just added a heavyweight to their executive team. Todd Herndon, a veteran with more than three decades of financial savvy, steps in as their new Chief Financial Officer. This is like a football team drafting a star quarterback right before the...

Continue Reading
Beemo, Choreo Forge AI Partnership for Wealth Management

Updated Category News Views 10

AI's New Role in Wealth Management Just when you think you've seen it all, along comes a partnership that shakes things up. Beemo Automation is teaming up with Choreo, a heavyweight in the tax-focused registered investment adviser world, to infuse some AI prowess where it matters. Choreographing their moves, they're looking to build something that's not just functional...

Continue Reading
Partners International Launches CareerPath for Youth

Updated Category News Views 7

A Fresh Start for Young Careers with CareerPath You remember the time in life when we thought just having a degree meant something? Well, the game’s changed, and now it’s a twisted jungle where young folks struggle to find their footing. Partners International, a name I’m no stranger to—known for their human capital wizardry—seems to have noticed this chaotic...

Continue Reading
Aranscia Joins Northside Hospital in Precision Oncology

Updated Category News Views 7

Unifying Molecular Diagnostics for Better Cancer Care In the chaos of today’s healthcare, Aranscia is aiming to rewrite the book on how we handle cancer diagnostics by teaming up with Northside Hospital Cancer Institute. Now, instead of fumbling through disconnected systems, they plan to glue the pieces together with a blend of their own and borrowed tech. This...

Continue Reading
ScriptSafe Revolutionizes Pharmacy Payment & Ad Certification

Updated Category News Views 5

Pharmacy Certification Made Easy When ScriptSafe rolled out its certification service for pharmacies, it felt like the industry's straitjacket was finally coming off. We’re talking about a process that traditionally took months, cost a small fortune, and made pharmacies fill out forms like they were honing a doctoral thesis. But now, you've got ScriptSafe offering a...

Continue Reading
Handshake Introduces AI Skills Studio at NYSE Event

Updated Category News Views 7

Shaking Up the Job Market with AI Skills What's shaking things up this time around? Handshake's dramatic unveiling of its AI Skills Studio, that's what. While the world spins on its financial axis, Handshake's showing up with a toolkit that's not just geeky gobbledygook. They're dead set on prepping job seekers with the nitty-gritty of AI know-how hosted in a rather...

Continue Reading
2026 Beauty Icon Awards: Honoring Black Beauty Excellence

Updated Category News Views 7

When it comes to honoring legacy and future within the Black beauty industry, the 2026 Beauty Icon Awards seem ready to steal the spotlight. Set to take place on October 10th at Atlanta's Riverside EpiCenter, this gathering is more than just a fancy shindig – it's a tribute to Black beauty's massive influence on culture and commerce. Celebrating Pioneers and Innovators...

Continue Reading

Top 5 Most Recently Viewed Articles

GraniteShares Unveils Weekly Distribution Details for ETFs

Updated Category News Views 253

GraniteShares Announces Weekly ETF Distributions GraniteShares has recently made an announcement regarding the weekly distributions for its range of YieldBOOST ETFs. These innovative funds, designed for income-oriented investors, aim to provide attractive returns through their unique investment strategies. Each ETF within this lineup offers distinct features, focused on...

Continue Reading
Turmeric-Based Beverages Market Forecast: Opportunities for Growth

Updated Category News Views 144

Growth of Turmeric-Based Beverages Market The global market for turmeric-based beverages is set to experience remarkable growth, with an estimated increase of USD 128.1 million from 2024 to 2028. This noteworthy expansion is expected to occur at a compound annual growth rate (CAGR) of 3.5%. The growing consumer awareness regarding the health benefits of turmeric...

Continue Reading
Global Tote Bin Market Growth Driving Sustainable Solutions

Updated Category News Views 38

Overview of the Tote Bin Market Expansion The global tote bin market is poised for significant growth as it approaches a valuation of approximately USD 302.3 million initially, with projections suggesting it might reach USD 381.5 million in the coming years. This anticipated expansion is fueled by a sustained demand for versatile, efficient storage solutions, especially...

Continue Reading
Akadeum Enhances Microbubble Technology for Cell Therapy

Updated Category News Views 132

Akadeum Advances Microbubble Technology for Cell Therapy Integration Akadeum Life Sciences, a pioneer in buoyancy-based cell separation technology, showcases its latest progress in microbubble integration at an annual cell therapy conference. The integration of microbubbles into existing cell and gene therapy platforms facilitates significant advancements in both...

Continue Reading
Health Recovery Solutions Enhances Remote Patient Monitoring

Updated Category News Views 67

Health Recovery Solutions Partners with Smart Meter Health Recovery Solutions (HRS), a prominent leader in Remote Patient Monitoring (RPM), is excited to announce its strategic partnership with Smart Meter. This collaboration aims to enhance their renowned PatientConnect system by integrating new cellular measurement devices, providing a cost-effective alternative to...

Continue Reading