$TXHD July 21, 2016 07:01 ET | Source: Emerging Ma
Post# of 12925
ORLANDO, Fla., July 21, 2016 (GLOBE NEWSWIRE) -- The Emerging Markets Report, by definition, looks for growth opportunities in growth markets. We are constantly looking for market trends that change the way we live and function, that become a part of the core of our society. And we seek businesses that are already penetrating these markets.
It’s not breaking news that texting or “SMS” - Short Message Service - has become a fixture of our existence. And it’s not a trend or a fad. It’s a communication game-changer like mobile phones themselves or the Internet. Indeed, texting is a revolution.
And before that begins to sound like hyperbole, take a look at these statistics:
Texting is the most used app on smartphones. 97% of Americans text at least once a day. (Source: Pew Internet)
This year alone people worldwide will send 8.3 trillion text messages. That’s almost 23 billion messages per day, or almost 16 million messages per minute. (Source: Portio Research)
Over 6 billion text messages are sent in the United States each day. (Source: Forrester)
Over 80% of American adults text, establishing it as the most common cell phone activity. (Source: Pew Internet)