$TXHD ~ The growth in SMS mobile text marketing has been

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$TXHD ~ The growth in SMS mobile text marketing has been grabbing the attention of investors as the old world of email promotion makes way for the new world, which is promotion offers right to your phone.

According to research by The Wireless Association, the open rate of text promotions/offers is a whopping 98%, while the open rate of emails is a just 22%. An email might sit in a customer’s inbox all day, but people’s phones will sit in their pockets or even better in their hand, and are much more likely to see the promotion then with email. This makes text a read within minutes, making it a great channel for flash sales and same-day promotions.

This explosion in SMS mobile text marketing has put a bullish light on stocks within this arena. One of the bigger players, Twilio (NYSE:TWLO) offers contextual SMS marketing by embedding messaging, voice, and video capabilities directly into their software applications. Founded in 2008,Twilio has over 650 employees, and currently trades at a $2.6 billion market cap after their successful IPO in June 2016. www.twilio.com

A smaller player within this sector gaining attention is Textmunication Holdings (OTCMKTS:TXHD), which develops an online mobile marketing platform service that also helps customers communicate with their members by allowing them to build loyalty, engage member retention, and create new business through a non-intrusive, value added medium. Clients on TXHD platform can send their most up-to-date offers, discounts, member alerts, events, PT schedules, or any other personalized campaign.

The potential for this market has been grabbing the attention of investors in recent months. Ludlow Research, an small cap equity research firm based out of New York City, just today added TXHD to their trader “watch list” based on the company’s low market capital valuation, and potential market growth.

In a note to their subscribers, Ludlow commented that with around 180 million shares issued and outstanding, and their growing base of vertical clients and revenue operations, the company may provide a value trade based on a market cap of only around $180,000 at a price of $0.0009 per share. They added with the retirement of prior toxic notes, and growing interest in SMS mobile marketing, they gave TXHD stock a “speculative” target of $0.02 per share, or conservative $4 million market valuation.

http://www.wallstreetnewscast.com/txhd-1220/#...uR0Z1.dpbs
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