NFL Ratings Plunge Could Spell Doom For Traditiona
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Football, America’s biggest prime-time powerhouse, has been thrust into a crisis this fall, with dwindling ratings sparking questions over whether it can remain a gold mine for television in an age when more Americans are abandoning traditional TV. Network executives have long used the National Football League’s live games as a last line of defense against the rapid growth of cord-cutting and on-demand viewing upending the industry.
https://www.washingtonpost.com/business/econo...story.html
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