Clinton and Trump Have Very Different Strategies for the

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Clinton and Trump Have Very Different Strategies for the Final Stretch
October 5, 2016

As the presidential campaign enters its final weeks, Hillary Clinton and Donald Trump are making their closing arguments in this long and bruising election. The candidates’ positions on the issues and their personal styles couldn’t be more different, and that’s true of the way they campaign, too. Bloomberg tracked every move Clinton and Trump made in the hectic week following the first debate—where they went, what they tweeted, how many ads they aired—to see which voters they most want to win over with the precious days and dollars they have left.


Trump needs Florida; Clinton wants North Carolina

Polls and forecasts try to keep tabs on who’s leading in swing states, but if you really want to know where the campaigns expect the closest races on Election Day, look to where Clinton and Trump visit, and how often. No campaign resource is more finite than a candidate’s time, so the campaigns must carefully choose which voters get their personal attention. Trump’s first stop was to Florida for three campaign events. This reflects how important the state is to his chances of winning. Without Florida, Trump would need to sweep a handful of Midwestern swing states that have voted Democratic in recent presidential elections—explaining campaign stops in Wisconsin, Iowa, and Pennsylvania.

Clinton spent time in many of the same states as Trump, but prioritized North Carolina. She held a rally there the day after the debate and returned later in the week. For Clinton, winning the state—which Mitt Romney narrowly won in 2012--would likely put a dagger in Trump’s chances at the White House. Recent polls indicate the race is very close. While she can probably take the presidency without North Carolina, a win there would help her run up the score.

Clinton rakes in millions from rich people. And so does Trump.

Trump regularly derides Clinton as beholden to special interests and wealthy donors while claiming he funds his campaign with his own money and the help of small donors chipping in a few bucks here and there. That’s not the case. Last week alone, Trump rubbed elbows with his wealthiest benefactors in five private fundraisers, each requiring donors to put up thousands of dollars for the privilege of attending. Not to be outdone, Clinton held seven fundraisers of her own last week.




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