LOS ANGELES, CA--(Marketwire - Dec 6, 2012) - Noobis, Inc., an InternetArray, Inc. ( PINKSHEETS : INAR ) holding, announced the launch of new site Giftbirdy.com, a collaboration with industry leaders founded earlier this year under Giftbirdy, Inc.
Giftbirdy.com is a site that allows kids to easily create and share customized gift lists with family and friends. Kids can shop handpicked items and teen celeb-curated gifts, collect virtual pets, play games, and more. Giftbirdy is a safe, fun way to make gift giving easier year-round, especially holidays, birthdays, and special occasions.
"As parents and grandparents, too often we struggle with what gifts to get the children in our life or even for the birthday party our child gets invited to," explained Minor Childers, co-founder. "Giftbirdy takes the guess work out by allowing children to create a list of gifts they want. No more battling frenzied crowds and seeing well-intended gifts unwrapped then never used."
The Giftbirdy team boasts an impressive record of innovation and achievement in both tech and entertainment. Highlights include: building and launching some of the earliest applications on Facebook (Noobis, Inc.); producing major studio movies and founding tech start-ups (Minor Childers, A Series of Unfortunate Events and Blacklots); creating original television programming (Garrett Darland, The Fizz); online sales and marketing veterans (Steve Smelt, most recently VP of Client Services at Radius Marketing); former studio marketing and promotion execs (Lisa DiMarzio and Helene Bousel-Cohen); and prolific Indie film producer and board member of the San Francisco Film Society, Todd Traina.
Revenue will be through various affiliate programs obtained through sales of products. To bolster growth, Giftbirdy has entered into strategic partnerships to integrate brand and content with the largest independent kids network, Kabillion, who reaches more than 40 million households. In addition, it has secured teen actress and noted young philanthropist Bailee Madison to help encourage and promote giving and will feature other celebrities and their selected products via "Star Lists."
Visit Giftbirdy at www.giftbirdy.com .
This press release may contain certain statements that are not descriptions of historical information, but are forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Exchange Act of 1934. These forward-looking statements refer to matters that involve risks and uncertainties. Such statements reflect management's current views and are based on certain assumptions. Actual results could differ materially.
