Mercury Marine Hosts Mainstream Media Event in New York

New Post Public Reply Private Reply Replies (0) Message Board
News Desk 2018
Mercury Marine Hosts Mainstream Media Event in New York City

NEW YORK, NY --(Marketwired - August 09, 2016) - Mercury Marine recently partnered with MarineMax in Chelsea Piers to host a national, mainstream media event in New York City. Journalists from publications such as Forbes.com , Fortune, Popular Mechanics and Jalopnik joined marine industry trade media to get acquainted to the marine industry, test out the latest Mercury technology, and spend time with Mercury president John Pfeifer and chief engineer David Foulkes.

Check out a review from Josh Max at Forbes.com: http://www.forbes.com/sites/joshmax/2016/08/0...cba4b14190

According to Jalopnik reporter Kristen Lee, "We cruised down past Ellis Island and to the Statue of Liberty, which admittedly is a cruise I've always wanted to take but just never did," Lee said in her blog, "Right before we headed back and docked, Mercury product application engineer Roy Mitchell showed me how to use the joystick operator. It was extremely intuitive and progressive; for a minute there I entertained the thought of a life of boating after this whole 'car journalist' thing ended."

Reporters conducted Facebook Live segments including Now This Live which had 13,000 live viewers watch their report on the latest Mercury technology. Both Jalopnik and Popular Mechanics also utilized the Facebook Live technology to broadcast their experience.

Journalists on hand had the chance to test out a Boston Whaler 280 Outrage with dual 300hp Mercury Verado outboards, a Scout 320 LXF with a pair of 350hp Mercury Verado outboards, a Harris pontoon with a 150hp Mercury outboard, a Sea Ray 31' Sundancer with a pair of 4.5L sterndrive engines and a Cigarette boat powered by quad 350hp Mercury Verado outboards. With the Statue of Liberty to the North, and the George Washington bridge to the South, the day was filled with boating, sightseeing and an opportunity to introduce national reporters to the boating industry. A few even had a chance to watch a taping of the NBC show Blacklist which is recorded just a stone's throw away from where the event was taking place.

"Our goal was to promote the boating lifestyle and Mercury's world-class technology to reporters who have a national following," said Lee Gordon, Mercury Marine director of global public relations & communications . "Giving them the opportunity to spend time on the water with our experts will help us cast our net to a broad audience and work with reporters and influencers who enjoy the water and are excited to share their experiences with their audience."

About Mercury Marine

Headquartered in Fond du Lac, Wis., Mercury Marine is the world's leading manufacturer of recreational marine propulsion engines. A $2 billion division of Brunswick Corporation ( NYSE : BC ), Mercury provides engines, boats, services and parts for recreational, commercial and government marine applications, empowering boaters with products that are easy to use, extremely reliable and backed by the most dedicated customer support in the world. Mercury's industry-leading brand portfolio includes Mercury and Mariner outboard engines; Mercury MerCruiser sterndrive and inboard packages; MotorGuide trolling motors; Mercury propellers; Mercury inflatable boats; Mercury SmartCraft electronics; Attwood marine parts; Land 'N Sea marine parts distribution; and Mercury and Quicksilver parts and oils. More information is available at mercurymarine.com.

Mercury Press Contact: Lee Gordon Director of Public Relations Lee.gordon@mercmarine.com 920-924-1808

Scroll down for more posts ▼

Top 10 Most Recent News Articles

Fluence Energy Faces Leadership Departures Amid Legal Woes

Updated Category News Views 155

Fluence Energy's Rocky Road Continues It's chaos once again in the halls of Fluence Energy (NASDAQ:FLNC). The ship seems to drift further from solid ground as their CEO and CFO candidly decided to jump ship, shaking investor confidence even more vigorously. The market's reaction was swift and brutal: a nasty 9% share drop, leaving investors with more than just a headache....

Continue Reading
Lilly's Obesity Breakthroughs: A Step Beyond the Scale

Updated Category News Views 143

Pushing the Boundaries of Obesity Treatment Alright, let's cut through the noise and get to what really matters here. Eli Lilly is taking on obesity treatment like it's Clash of the Titans at this year's ObesityWeek 2026 in Washington, D.C. Forget just dropping pounds—Lilly wants to reshape how we think about obesity entirely. They're not just leaning into the scale,...

Continue Reading
Advanta's Game-Changer: Acquiring Misr Hytech to Expand in Africa

Updated Category News Views 249

Advanta's Strategic Move into Africa Alright, let's cut to the chase. Advanta is making a big splash with its acquisition of Misr Hytech, a move that's going to shake things up in Africa's agricultural sector. This isn't just another merger to gloss over with your morning coffee. We're talking about a deal that's supposed to wrap up by January 31, 2027, bringing together...

Continue Reading
EZaccessMD Data Breach: Class Action Lawsuit Looms

Updated Category News Views 143

Data breaches are the bogeyman no one wants lurking in the shadows, and when it’s your personal info at stake, folks rightfully squirm. This recent fiasco at EZaccessMD is one of those unsettling incidents. The word on the street isn't pretty: sensitive medical data has slipped through the cracks, leaving Edelson Lechtzin LLP, a heavyweight in class action maneuvers, to...

Continue Reading
PASCAL's Holiday Gift Edit: Timeless Watches Shine

Updated Category News Views 185

Fresh Sparkle for the Holidays Well, here we are again, staring down the barrel of another holiday season. And what do you know, PASCAL is out with its 2026 Holiday Gift Edit, like clockwork. This is the kind of stuff they’re good at—capturing a moment, slapping some color on it, and calling it a game-changer. Launching on November 14, this edit nods to their Timeless...

Continue Reading
Novo's Research Unlocks New Insights into Food Noise

Updated Category News Views 250

Unpacking the Science Behind Food Noise When folks think about losing weight, most picture shedding pounds and fitting into those elusive smaller jeans. But get this—there’s a curveball called ‘food noise’ that’s making waves in obesity treatment. Novo Nordisk’s semaglutide injections are shaking things up, cutting down on those persistent thoughts about food....

Continue Reading
WeaveGrid Powers EVConnectNC: Charging Incentives Launched

Updated Category News Views 139

Transforming Utilities with EVConnectNC In a fresh move by WeaveGrid, North Carolina's Electric Cooperatives have teamed up to roll out EVConnectNC. This innovative program aims to manage the burgeoning demand for electric vehicle (EV) charging in rural and suburban areas under North Carolina's cooperative umbrella. Think of it as a smart way to handle new loads without...

Continue Reading
Motphys Unleashes MotrixSim 1.0, Aiming at Simulation Dominance

Updated Category News Views 255

Motphys Breaks into the Global Simulation Scene The tech world just got slammed with what might be a seismic shift: Motphys, a bold outfit hailing from China, has dropped its brand-new, homegrown simulation engine, MotrixSim 1.0. It's causing quite the stir, unveiling at the Conference on Robot Learning 2026 (CoRL) and throwing down the gauntlet to Western titans like...

Continue Reading
Beko Pushes for Policy Synergy Amidst Carbon Shakeup

Updated Category News Views 190

When big names like Beko step up on the global stage, you pay attention. During the COP31 panels in Antalya, Türkiye, the company's brass made one thing clear: we need harmony in how climate, trade, and finance policies come together. The stakes? The very strength of industrial competitiveness as new carbon rules turn the heat up on manufacturing practices. The Call for...

Continue Reading
Luvme Hair Offers Wig Variety for Winter Fashion

Updated Category News Views 313

Adding Flair to Winter Looks A style kick-off from the fashion world: Luvme Hair is flipping the table on winter wardrobes with a new collection of wigs. As the weather ramps up the need for thick coats and cumbersome layers, these long hairstyles offer a little extra swing, bringing dimension into the mix. Fancy a change from traditional winter hibernation? Here’s what...

Continue Reading

Top 5 Most Recently Viewed Articles

Explore Rob Zombie's Unique Art Exhibition in Kent Connetcticut

Updated Category News Views 226

Rob Zombie's Art Exhibition: "What Lurks on Channel X?" Morrison Gallery is excited to announce the first-ever exhibition of Rob Zombie's provocative artwork titled "What Lurks on Channel X?" This unique showcase celebrates the artistry of the renowned rock musician and filmmaker. The exhibition is set to open for public viewing, bringing an array of Zombie's dynamic...

Continue Reading
Unlocking Over $11M Annually: Modernizing Industrial Systems

Updated Category News Views 237

Revolutionizing Industrial Automation for Greater Savings Modernization is key for industrial companies seeking to thrive, especially in today’s competitive landscape. A recent enlightening study has unveiled a significant opportunity: organizations can potentially reclaim $11.28 million annually by shifting away from outdated closed automation systems. This information...

Continue Reading
Investors on Alert: Security Class Action for StubHub Holdings

Updated Category News Views 159

Investors on Alert: Security Class Action for StubHub Holdings National shareholder rights firm Hagens Berman is reaching out to investors of StubHub Holdings, Inc. (NYSE: STUB) following news of a significant deadline in a prospective securities class action. This legal inquiry focuses on whether the Initial Public Offering (IPO) documents from StubHub, made available to...

Continue Reading
Melexis Enhances Shareholder Value with Strategic Buyback

Updated Category News Views 240

Melexis Enhances Shareholder Value with Strategic Buyback Melexis continues to demonstrate its commitment to enhancing shareholder value with an active share buy-back program. Following the announcement made late last year regarding the initiation of this program, the company recently announced the purchase of 47,500 shares on Euronext Brussels during a specified period...

Continue Reading
John Manimas Unveils Breakthrough in Ancient Geometry Puzzle

Updated Category News Views 249

The Remarkable Discovery of John Manimas John Manimas, renowned for his engaging exploration of mathematical mysteries, has recently announced a significant advancement in the realm of geometry. He claims to have discovered a positive solution to the age-old Pythagorean riddle: the question of whether one can construct a circle that is exactly equal in area to a given...

Continue Reading