MDHI News .0023 MDHI Reaches New Agreement with

KING OF PRUSSIA, Pa., May 10, 2012 /PRNewswire/ -- Medical Alarm Concepts Holding, Inc. (OTCQB: MDHI.PK), today announced it has revised its agreement with the patent holder of the MediPendant™ technology, which extends the use of the intellectual property rights for its lifesaving personal medical alarm technology through the end of March 2013. The Company remains current on all financial obligations related to use of this patent, and the working relationship between the parties remains strong.

"The recent capital injected into the Company has allowed us to accomplish much over the past few months," commented Ronald Adams, CFO of Medical Alarm Concepts. "We have been able to remain current in our patent payments and we have been able to significantly increase our MediPendant™ inventory levels, with additional deliveries expected over the coming weeks. Additionally, we have been able to increase our marketing efforts for both of the MediPendant™ product and our new MotorBooster™ product line. We are very happy to announce the extension of the intellectual property rights. As we have indicated previously, over the past few months we have leveraged several large orders for the MediPendant™ that cover a significant amount of our monthly overhead costs through the end of this year. These new revenues, when combined with our non-dilutive credit line that is now in place, well equip the Company to continue to accelerate our marketing efforts."

Medical Alarm Concepts expects to return the MediPendant™ to television advertising over the coming weeks via two separate and distinct television advertising campaigns. The Company's MediPendant™ marketing partner, Harrington Multimedia, has recently completed shooting an updated and enhanced television commercial with final edits currently taking place. In addition, Medical Alarm Concepts is currently shopping for media time for a parallel television advertising campaign.