IMO It's not going to be any one thing that moves
Post# of 96879
Superior product quality and technology, Multiple formats (4K, HD, HDR)multiple content partners, multiple delivery engines ( mobile, 5G specifically, streaming, even cable and broadcast), multiple output platforms (not just Akyumen, a contributor for sure, but kind of small potatoes in the grand scheme at this point...Roku, Amazon, AppleTV....and .the list goes on.) .
The most important factor will be time. The 4K business sector is in it's infancy. Ultraflix is not yet a household name, but as time progresses it will be.
I think Twitter got hosed on the NFL deal....
JMHO