Actually, the opposite should happen. The more sto
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it should improve brand awareness and impulse buying. It will also
allow newer products easier inroads into these stores. Since,
the public will know about the product and become familiar with
hangover joe....then it could really create buying. Most dont know
about the hangover shot..yet. I have bought cases and handed them out,
the first thing I hear back is, damn this works and where can I get some
other than you...
Remember, once they fill up these C-stores, gas stations,and independents.......Bigger retail outlets may pull the trigger on all their stores.
EX.-A distributor could land all Sheetz, WA WA convenient stores in the east or 300 state wide liquire stores in Kentucky,Pa, De......etc on one deal...
Now your talking cheddar!!
TS- I may have misread your post, at the end you are saying it could
spread like wildfire. I assume you mean that once they penetrate markets
it could/should go ballistic...I agree
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