Consumer and Market Insights: Dairy Market in China 2015
M2 - Thu Jun 25, 3:33AM CDT
Research and Markets (http://www.researchandmarkets.com/research/95zlqh/consumer_and) has announced the addition of Canadean Ltd's new report "Consumer and Market Insights: Dairy Market in China" to their offering. Consumer and Market Insights: Dairy Market in China provides an overview of the market, analyzing market data, demographic consumption patterns within the category, and the key consumer trends driving consumption. The report highlights innovative new product development that effectively targets the most pertinent consumer need states, and offers strategic recommendations to capitalize on evolving consumer landscapes. Key Findings: - Lifestyles play a key role in determining what Dairy products Chinese consumers look for, such as whether they want family-friendly products or those designed for convenience and on-the-go consumption - Volume growth in the Chinese Dairy market will accelerate over the next five years - Almost a quarter of all Dairy products were selected by consumers because they offered the best value for money, meaning cost pressures will be a key concern for manufacturers over the next five years - Consumers aged 55 and over eat over a fifth of all Dairy and Soy products. As Chinese society ages, this age group will only increase in importance Key Highlights: - What factors play a key role in determining preference in dairy product consumption among Chinese consumers? - By which category of measurement is growth anticipated to accelerate in the Chinese dairy market over the next five years? - What proportion of dairy products is selected by consumers because they offer the best value for money? How is this predicted to impact on manufacturers over the next five years? - What age group among Chinese consumers eat over a fifth of all dairy and soy products? Why is this age group forecast to increase in importance? Key Topics Covered: 1. Introduction 2. Market overview 3. Retailer and packaging 4. Demographic cohort consumption patterns 5. Consumer trend analysis 6. Innovation examples 7. Actions 8. Appendix Companies Mentioned - Affcet Food Co.LTD - Beijing Sanyuan Foods Co.Ltd. - Bongrain S.A. - Bright Food (Group) Co.Ltd. - Carrefour - China Resources - Dairy co-op - Dao Xiang Cun Food co. Ltd - Fonterra Cooperative Group Limited - Group Danone - Groupe Lactalis - Hangzhou Wahaha Group - Inner Mongolia Mengniu Dairy Industry Co Ltd - Inner Mongolia Yili Industrial Group Co.Ltd. - Koiwai Dairy Product - Lianhua Supermarkets - Namchow Group - Nestl? S.A. - Ogni Organic - RT Mart - Shijiazhuang Junlebao Milk Co Ltd - Suki - VV Group - Vitasoy - Vitasoy International Holdings Ltd. - Wal-Mart China - Want Want Holdings Limited - Westland CoOperative Diary Co. - Yeo Hiap Seng Limited For more information visit http://www.researchandmarkets.com/research/95...nsumer_and